Ninja Kids Toys

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.

Searches, last 12 months

172K

Growth, 90 days vs prior 90

-17.4%

Conversion, latest week

0.8%

Market size, estimated

£24Ka year

Peak month

December3.3× the quietest month

Top search term

ninja kids43K searches a year

Listings sell for £17.21 on average, from £3.28 to £130.20. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £17.21 that is £2K to £4K a year per listing.

Average price

£17.21inside the $15 to $100 sweet spot

Price range

£3.28–£130.20

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

64% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #369 within Boys. It carries 281 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

79%

Out of stock, average day

8.1%

Average rank

#369in Boys

Average rating

4.25 starsAmazon United Kingdom average 4.36 stars

Average reviews

281per listing

Listings tracked

39

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months