Nike Shorts

Shoppers searched for this 414K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +153.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.

Searches, last 12 months

414K

Growth, 90 days vs prior 90

+153.8%

Conversion, latest week

1.2%

Market size, estimated

£58Ka year

Peak month

May2.5× the quietest month

Top search term

black shorts women114K searches a year

Listings sell for £11.56 on average, from £4.74 to £27.13. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £11.56 that is £0 to £1K a year per listing.

Average price

£11.56under the $15 to $100 sweet spot

Price range

£4.74–£27.13

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

3.3%of orders · Amazon United Kingdom median 0.6%

96% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #57 within Activewear. It carries 3,899 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

99%

Out of stock, average day

2.1%

Average rank

#57in Activewear

Average rating

4.37 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,899per listing

Listings tracked

134

28 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

28

Successful launches

9Amazon's first-year sales bar

Average brand age

40 months