How competitive is the Nike Hoodie niche on Amazon United Kingdom?

32 brands and 87 sellers compete in Nike Hoodie on Amazon United Kingdom. The top 5 Nike Hoodie products take 17% of clicks and its top 5 brands hold 73% of demand.

What do buyers complain about in Nike Hoodie?

Nike Hoodie buyers on Amazon United Kingdom complain most about Size-Overall, Quality-Overall, Thickness, the themes mined from the niche's reviews. Its return rate is 4.5%.

What does it cost to enter the Nike Hoodie niche?

Nike Hoodie sells for £26.55 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £8.87–£48.34. The average incumbent carries 3,174 reviews — the moat a new listing must climb.

Nike Hoodie

weak search conversion (0.3%) — Nike Hoodie doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Nike Hoodie profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Nike Hoodie is a £19K/yr Amazon United Kingdom market (244K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 41/100.

Nike Hoodie: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -38.8% over the last 90 days and 0.3% of searches end in a purchase.

£19K

revenue / yr

Units sold / yr2K

Search volume / yr-38.8%244K

Conversion rate0.3%

Avg price£26.55

Who owns the niche?

The top 5 brands hold 73% of demand, so 27% of the market is open.

27%

open market share

Brands · sellers32 · 87

Top-5 product click share17%

Open market27%

Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 127 products

Top Nike Hoodie products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

NIKE Mens Park 20 Sweatshirt Black/White L UK

Price: £26.95
Rating: 4.4/5
Reviews: 4,691
Age: 5y ago

NIKE CW6887 Sweatshirt Mens BLACK/WHITE L

Price: £29.35
Rating: 4.5/5
Reviews: 14,159
Age: 5y ago

Nike CW6894-101 M NK FLC PARK20 PO HOODIE Sweatshirt Mens WHITE/WHITE/WOLF GREY Size M

Price: £28.90
Rating: 4.5/5
Reviews: 6,984
Age: 5y ago

Nike CW6887-063 PARK 20 Sweatshirt Mens DK GREY HEATHER Size M

Price: £39.63
Rating: 4.3/5
Reviews: 209
Age: 5y ago

Calvin Klein Mens Harlem 1/4 Zip Pullover - Navy - L

Price: £23.81
Rating: 4.3/5
Reviews: 2,263
Age: 8y ago

Newest

by launch date

adidas Mens Essentials Feelcozy Fleece Sweatshirt medium grey heather/black M

Price: £14.23
Rating: 4.3/5
Reviews: 903
Age: 1mo ago

adidas Mens Lightweight Half-Zip Top Sweatshirt black M

Price: £27.83
Rating: 4.5/5
Reviews: 238
Age: 1mo ago

Callaway Golf Mens Long Sleeve Waffle Sweater - Peacoat - XL

Price: £42.58
Rating: 4.6/5
Reviews: 11
Age: 12mo ago

Callaway Golf Mens Ace Long Sleeve Sweater - Navy Heather - L

Price: £33.59
Rating: 4.5/5
Reviews: 321
Age: 1y ago

adidas Mens ESSENTIALS FEELCOZY FRENCH TERRY SWEATSHIRT black/white L

Price: £19.12
Rating: 4.3/5
Reviews: 346
Age: 1y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 rising

Sellers

Top-5 brand share

73%

Top 20: 95%

Top-5 click share

17%

Top 20: 41%

Open market

23%

NIKE41%
Calvin Klein12%
adidas12%
TACVASEN4%
Callaway4%
Under Armour4%

Nike Hoodie demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume244KCVR0.3%Products127Brands32Top 5 Brands73%OOS Rate2.1%Rating4.4★Reviews3,174Avg BSR#268

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.5×

Top Nike Hoodie search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

golf jumpers for men uk34K/yr -36.5%0.4% conv.
nike jumper31K/yr -42.9%0.4% conv.
golf jumper25K/yr -34.9%0.3% conv.
nike sweatshirt mens27K/yr -54.6%0.4% conv.
golf quarter zip mens10K/yr -11.1%0.3% conv.
nike zip up hoodie mens12K/yr -16.9%0.3% conv.
nike jumper mens21K/yr -52.2%0.5% conv.
nike sweatshirt16K/yr -47.5%0.3% conv.
golf sweaters for men uk8K/yr -39.8%0.2% conv.
golf jumpers8K/yr -38.4%0.3% conv.

What reviews say buyers love and hate about Nike Hoodie

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews

Size-Overall35%

“this is true to size”

Quality-Overall21%

“Excellent quality”

Value For Money11%

“Good product for the price”

Comfort-Overall9%

“Very comfortable and practical to wear for physical activities”

Warmth4%

“Feels cozy”

What buyers complain about

74% of reviews

Size-Overall21%

“Sizing not good”

Quality-Overall20%

“Good hoodie, not the highest quality”

Thickness9%

“Very thin”

Material Quality6%

“Material quality not high class”

Color4%

“Came in wrong colour”

Nike Hoodie return rate & reasons

Why buyers send it back, as a share of all return requests.

4.5%

Return rate

78%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

63%

2Thin

3Quality-Overall

4Material Quality

5Color

Common Nike Hoodie questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Nike Hoodie 41/100 on Amazon United Kingdom — Skip it. The niche generates £19K/yr across 127 tracked products. 2 of 19 products launched in the last 360 days are still selling. Search demand moved -38.8% over the last 90 days.