Night Nurse
soft demand (-63.7% this quarter) — Night Nurse doesn't clear our bar today.
Flapen Score
Is Night Nurse profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Night Nurse is a £61K/yr Amazon United Kingdom market (294K searches/yr). The top 5 brands hold 69% of demand. Verdict: Skip it — 47/100.
Night Nurse: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -63.7% over the last 90 days and 1.9% of searches end in a purchase.
£61K
revenue / yr
Who owns the niche?
The top 5 brands hold 69% of demand, so 31% of the market is open.
31%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 53 products
Top Night Nurse products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Sosolism Womens Labor/Delivery/Hospital Gown Nursing Nightgown Sleepdress for Breastfeeding Off-white M
- Price
- £20.10
- Rating
- 4.0/5
- Reviews
- 122
- Age
- 3y ago
Vlazom Women Nighties Button Down Cotton Nightdress Boyfriend Style Sleepshirt Relaxed Nightshirt Hospital/Maternity/Nursing/Labour Nightgown with Pockets Black 3XL
- Price
- £10.83
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 1y ago
RSLOVE Sexy Babydoll Lingerie for Women - Lace Chemise Negligees Open Front Sleepwear with Thong Pink M
- Price
- £12.66
- Rating
- 4.5/5
- Reviews
- 321
- Age
- 1y ago
Nytol Simply Sleep & Calm Elixir 100ml - Herbal Remedy Traditionally Used to Aid Restful Sleep
- Price
- £5.34
- Rating
- 3.9/5
- Reviews
- 1,718
- Age
- 11y ago
Nytol Herbal Simply Sleep One A Night Tablets - Herbal Remedy with Natural Active Ingredients Used to aid Sleep - 21 Count (Pack of 1)
- Price
- £5.18
- Rating
- 4.0/5
- Reviews
- 10,616
- Age
- 9y ago
Trending
90-day click momentum
Vlazom Women Nighties Button Down Cotton Nightdress Boyfriend Style Sleepshirt Relaxed Nightshirt Hospital/Maternity/Nursing/Labour Nightgown with Pockets Navy Blue XXL
- Price
- £12.87
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 1y ago
RSLOVE Sexy Babydoll Lingerie for Women - Lace Chemise Negligees Open Front Sleepwear with Thong Pink M
- Price
- £12.66
- Rating
- 4.5/5
- Reviews
- 321
- Age
- 1y ago
Vlazom Women Nighties Button Down Cotton Nightdress Boyfriend Style Sleepshirt Relaxed Nightshirt Hospital/Maternity/Nursing/Labour Nightgown with Pockets Black L
- Price
- £11.13
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 1y ago
RSLOVE Sexy Babydoll Lingerie for Women - Lace Chemise Negligees Open Front Sleepwear with Thong White XL
- Price
- £11.88
- Rating
- 4.5/5
- Reviews
- 321
- Age
- 1y ago
Vlazom Women Nighties Button Down Cotton Nightdress Boyfriend Style Sleepshirt Relaxed Nightshirt Hospital/Maternity/Nursing/Labour Nightgown with Pockets Black M
- Price
- £11.27
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 1y ago
Newest
by launch date
Bresdk Nightdresses for Women uk Cotton Ladies Nighties Button Down Nursing Nightdress Button Up Womens Nightwear Black L
- Price
- £7.93
- Rating
- 4.3/5
- Reviews
- 65
- Age
- 8mo ago
Vlazom Women Nighties Button Down Cotton Nightdress Boyfriend Style Sleepshirt Relaxed Nightshirt Hospital/Maternity/Nursing/Labour Nightgown with Pockets Black 3XL
- Price
- £10.83
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 1y ago
Vlazom Women Nighties Button Down Cotton Nightdress Boyfriend Style Sleepshirt Relaxed Nightshirt Hospital/Maternity/Nursing/Labour Nightgown with Pockets Navy Blue XXL
- Price
- £12.87
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 1y ago
Vlazom Women Nighties Button Down Cotton Nightdress Boyfriend Style Sleepshirt Relaxed Nightshirt Hospital/Maternity/Nursing/Labour Nightgown with Pockets Dusky Grey 3XL
- Price
- £12.14
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 1y ago
Vlazom Women Nighties Button Down Cotton Nightdress Boyfriend Style Sleepshirt Relaxed Nightshirt Hospital/Maternity/Nursing/Labour Nightgown with Pockets Navy Blue S
- Price
- £11.93
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.
Brands
21 rising
Sellers
91
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
30%
Top 20: 71%
Open market
26%
- Vlazom24%
- RSLOVE18%
- Nytol11%
- Jlowesun8%
- Sosolism8%
- shelikes6%
Night Nurse demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Night Nurse search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- night nurse174K/yr
- night nurse liquid68K/yr
- night nurse capsules22K/yr
- nyquil10K/yr
- night nurse liquid sleep5K/yr
- night nurse tablets3K/yr
- night nurse medicine6K/yr
- nightnurse5K/yr
What reviews say buyers love and hate about Night Nurse
What buyers mention most, as a share of all reviews.
What buyers love
71% of reviews“Good night sleep”
“Great value”
“Good Quality Product arrived on time”
“Good cough medicine”
“Does the job”
What buyers complain about
75% of reviews“Didn't work very well”
“Doesn't help sleep”
“Waste of money”
“diden't help my cough”
“It had a bit of an aftertaste”
Night Nurse return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
75%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Night Nurse questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
