How competitive is the Newcastle United niche on Amazon United Kingdom?

10 brands and 59 sellers compete in Newcastle United on Amazon United Kingdom. The top 5 Newcastle United products take 54% of clicks and its top 5 brands hold 90% of demand.

What do buyers complain about in Newcastle United?

Newcastle United buyers on Amazon United Kingdom complain most about Size-Overall, Quality-Overall, Smell, the themes mined from the niche's reviews. Its return rate is 0.7%.

What does it cost to enter the Newcastle United niche?

Newcastle United sells for £12.88 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £4.76–£29.68. The average incumbent carries 299 reviews — the moat a new listing must climb.

Newcastle United

soft demand (-31.6% this quarter) — Newcastle United doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Newcastle United profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Newcastle United is a £306K/yr Amazon United Kingdom market (697K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.

Newcastle United: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -31.6% over the last 90 days and 3.4% of searches end in a purchase.

£306K

revenue / yr

Units sold / yr20K

Search volume / yr-31.6%697K

Conversion rate3.4%

Avg price£12.88

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers10 · 59

Top-5 product click share54%

Open market10%

Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 24 products

Top Newcastle United products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Newcastle United FC Official Gift Mens Loungewear Short Pyjamas Grey Medium

Price: £17.90
Rating: 4.9/5
Reviews: 40
Age: 26y ago

Newcastle United FC Official Mens Premium Long Pyjamas Set Black XL

Price: £19.93
Rating: 4.7/5
Reviews: 54
Age: 26y ago

Football Fan Lounge Socks - Great Gift For Football Fans - Shhh! The Match Is On (White/Black)

Price: £7.08
Rating: 4.7/5
Reviews: 2,174
Age: 5y ago

Newcastle United F.C. Short Pyjamas 9-10 years 140cm Black

Price: £12.22
Rating: 4.6/5
Reviews: 33
Age: 1y ago

Newcastle United Boys Football Club Camouflage Short Pyjama Set (6-7 Years)

Price: £10.28
Rating: 4.8/5
Reviews: 90
Age: 1y ago

Newest

by launch date

Nhemeylp Funny Socks newcastle united gifts for men Do Not Disturb Im Watching Newcastle Novelty Socks Premium Breathable Cotton Socks NUFC Gifts for Football Fans

Price: £4.76
Rating: 4.5/5
Reviews: 3
Age: 6mo ago

NOT JUST A PRINT Newcastle United Carabao Cup Winners Beer Glass 2025 Engraved Tulip Pint Glass | NUFC Wembley Final Souvenir | Football Fan Gift Collectible Memorabilia

Price: £10.27
Rating: 3.4/5
Reviews: 19
Age: 7mo ago

Newcastle United Gifts Warning Grumpy Old Newcastle Fan Lives Here Funny Metal Sign Football Metal Poster Wall Decor for Newcastle United Gifts for Men Boys

Price: £6.31
Rating: 4.3/5
Reviews: 8
Age: 8mo ago

Newcastle United F.C. Boys Short Pyjamas Pjs | Football Gifts | Official Merchandise Clothing Nightwear (3-4 Years) Black

Price: £11.06
Rating: 4.8/5
Reviews: 16
Age: 12mo ago

Newcastle United F.C. Boys Short Pyjamas Pjs | Football Gifts | Official Merchandise Clothing Nightwear (8-9 Years) Black

Price: £11.20
Rating: 4.8/5
Reviews: 16
Age: 12mo ago

Competition: brands, sellers & click share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

54%

Top 20: 95%

Open market

Newcastle United69%
bring me socks9%
Hy-Pro6%
Generic4%
Nhemeylp3%
Half Time Club3%
Open — no brand owns it (4 brands, 7%)

Newcastle United demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume697KCVR3.4%Products24Brands10Top 5 Brands90%OOS Rate5.0%Rating4.6★Reviews299Avg BSR#285

Peak months: Nov, Dec · busiest ÷ quietest = 7.6×

Top Newcastle United search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

newcastle united gifts for men131K/yr +22.2%2.1% conv.
newcastle united160K/yr -54.3%0.8% conv.
newcastle united gifts for boys63K/yr -18.4%0.9% conv.
newcastle60K/yr -55.1%0.7% conv.
newcastle united gifts185K/yr -51.1%1.1% conv.
nufc31K/yr -20.4%0.8% conv.
nufc gifts27K/yr -14.7%2.2% conv.
newcastle gifts13K/yr -1.4%1.5% conv.
newcastle united merchandise12K/yr -20.6%0.6% conv.
newcastle united lego9K/yr -30.6%0.8% conv.

What reviews say buyers love and hate about Newcastle United

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews

Quality-Overall36%

“Good quality and comfy set”

Gifting Purpose27%

“A well received gift”

Advertised Vs Actual Product8%

“As described”

Value For Money6%

“Great value for money”

Comfort-Overall4%

“Well made and comfortable”

What buyers complain about

87% of reviews

Size-Overall21%

“it is small”

Quality-Overall16%

“Poor Quality etching”

Smell11%

“Hardly any smell”

Leak-Proof11%

“Leaking”

Handle Quality11%

“Handle fell off”

Newcastle United return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

47%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

30%

2Gap/Hole

3Sleeve Fit

4Defective Material/Parts

5Quality-Overall

Common Newcastle United questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Newcastle United 46/100 on Amazon United Kingdom — Skip it. The niche generates £306K/yr across 24 tracked products. 0 of 5 products launched in the last 360 days are still selling. Search demand moved -31.6% over the last 90 days.