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New York Yankees Cap

New York Yankees Cap shows a fragmented shelf (top 5 take 23% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Signals Trending

Flapen Score

60
Worth a look
Market size 12Growth 91Conversion 14Competition 92Returns 78Price range 57Avg price 53Brand share 81Review moat 48Quality gap 53
This niche Category average

Is New York Yankees Cap profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, New York Yankees Cap is a £49K/yr Amazon United Kingdom market (362K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Aug–Sep. Verdict: Worth a look — 60/100.

New York Yankees Cap: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +100.5% over the last 90 days and 1.1% of searches end in a purchase.

£49K

revenue / yr

Units sold / yr5K
Search volume / yr+100.5%362K
Conversion rate1.1%
Avg price£12.36

Who owns the niche?

The top 5 brands hold 54% of demand, so 46% of the market is open.

46%

open market share

Brands · sellers29 · 103
Top-5 product click share23%
Open market46%
Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 87 products

Sponsored placement64%
New entrants (1y)35· 9 succeeded
Avg rating4.4★
Avg reviews1,745

Top New York Yankees Cap products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

£0£984£2K£3K£4K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 falling

Sellers

103

Top-5 brand share

54%

Top 20: 94%

Top-5 click share

23%

Top 20: 55%

Open market

42%

  • adidas20%
  • New Era14%
  • Enwokran9%
  • FURTALK7%
  • UMIPUBO4%
  • Carhartt4%

New York Yankees Cap demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume362KCVR1.1%Products87Brands29Top 5 Brands54%OOS Rate4.8%Rating4.4★Reviews1,745Avg BSR#207
40K30KHoliday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.2×

Top New York Yankees Cap search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • trucker cap141K/yr
  • mens trucker cap49K/yr
  • trucker hat45K/yr
  • adidas baseball cap15K/yr
  • adidas baseball caps for men16K/yr
  • summer caps for men10K/yr
  • adidas hat21K/yr
  • mesh cap13K/yr
  • truckers caps for men11K/yr
  • adidas caps for men uk9K/yr

What reviews say buyers love and hate about New York Yankees Cap

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews
Quality-Overall27%

The cap feels like good quality

Size-Overall25%

which fits a bit snug

Value For Money10%

So affordable

Comfort-Overall6%

Very comfortable

Advertised Vs Actual Product4%

As expected

What buyers complain about

80% of reviews
Size-Overall25%

Size is the issue

Quality-Overall11%

Not the best

Value For Money7%

Too expensive

Comfort-Overall7%

Not comfortable at all

Strap/String Quality7%

my only note is sometimes you get one where the adjustable strap doesnt hold properly

New York Yankees Cap return rate & reasons

Why buyers send it back, as a share of all return requests.

1.9%

Return rate

86%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
61%
2Shape/Style
9%
3Color
8%
4Quality-Overall
5%
5Advertised Vs Actual Product
3%

Common New York Yankees Cap questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores New York Yankees Cap 60/100 on Amazon United Kingdom — Worth a look. The niche generates £49K/yr across 87 tracked products. 9 of 35 products launched in the last 360 days are still selling. Search demand moved +100.5% over the last 90 days.
Search demand for New York Yankees Cap on Amazon United Kingdom peaks in Aug–Sep, where the busiest month runs 2.2× the quietest.