New Balance Trainers Women
New Balance Trainers Women shows a fragmented shelf (top 5 take 12% of clicks), but weak search conversion (0.3%) keeps it on the watch list.
Flapen Score
Is New Balance Trainers Women profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, New Balance Trainers Women is a £387K/yr Amazon United Kingdom market (4.8M searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Jun–Jul–Nov. Verdict: Worth a look — 53/100.
New Balance Trainers Women: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -1.2% over the last 90 days and 0.3% of searches end in a purchase.
£387K
revenue / yr
Who owns the niche?
The top 5 brands hold 59% of demand, so 41% of the market is open.
41%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 211 products
Top New Balance Trainers Women products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Under Armour Womens UA W Charged Surge 4 Ultra-Responsive Running Shoes for Women Lightweight and Breathable Gym Shoes Womens Trainers with Charged Cushioning
- Price
- £20.54
- Rating
- 4.4/5
- Reviews
- 5,455
- Age
- 3y ago
New Balance Womens 327 Shoes Moonbeam/Black 6/M
- Price
- £80.63
- Rating
- 4.4/5
- Reviews
- 784
- Age
- 2y ago
Nike Womens Revolution 8 Running Shoes Black/White/Iron Grey 6
- Price
- £39.46
- Rating
- 4.5/5
- Reviews
- 905
- Age
- 1y ago
Skechers Womens Graceful Get Connected Trainers Black Mesh/Rose Gold Trim 6 UK
- Price
- £34.82
- Rating
- 4.6/5
- Reviews
- 74,602
- Age
- 2y ago
adidas Womens Grand Court Base 2.0 Shoes Aurora Black/Aurora Black/Shadow Violet 5 UK
- Price
- £22.41
- Rating
- 4.5/5
- Reviews
- 1,604
- Age
- 2y ago
Trending
90-day click momentum
XL Womens Black Knitted Lace Up Chunky Trainer - Size 6 UK - Black
- Price
- £9.15
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 5mo ago
adidas Womens Grand Court Base 3.0 Shoes FTWR White/Cyber met./FTWR White 6 UK
- Price
- £26.76
- Rating
- 4.4/5
- Reviews
- 293
- Age
- 7mo ago
Amazon Essentials Womens Low-Top Retro Trainers Black 8 UK
- Price
- £19.18
- Rating
- 4.1/5
- Reviews
- 143
- Age
- 4mo ago
Nike Womens Revolution 8 Running Shoes Black/White/Iron Grey 6
- Price
- £39.46
- Rating
- 4.5/5
- Reviews
- 905
- Age
- 1y ago
NEW Balance 520 Sneaker
- Price
- £47.97
- Rating
- 4.4/5
- Reviews
- 2,182
- Age
- 1y ago
Newest
by launch dateAmazon Essentials Womens Low-Top Retro Trainers Black 8 UK
- Price
- £19.18
- Rating
- 4.1/5
- Reviews
- 143
- Age
- 4mo ago
XL Womens Black Knitted Lace Up Chunky Trainer - Size 6 UK - Black
- Price
- £9.15
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 5mo ago
adidas Womens Grand Court Base 3.0 Shoes FTWR White/Cyber met./FTWR White 6 UK
- Price
- £26.76
- Rating
- 4.4/5
- Reviews
- 293
- Age
- 7mo ago
adidas Womens Grand Court Base 00s Shoes Halo Blue/Glow Blue/Chalk White 6 UK
- Price
- £28.90
- Rating
- 4.5/5
- Reviews
- 936
- Age
- 1y ago
NEW Balance 520 Sneaker
- Price
- £47.97
- Rating
- 4.4/5
- Reviews
- 2,182
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.
Brands
61 rising
Sellers
177
Top-5 brand share
59%
Top 20: 87%
Top-5 click share
12%
Top 20: 30%
Open market
36%
- adidas18%
- Skechers17%
- New Balance10%
- NIKE7%
- Under Armour6%
- Amazon Essentials5%
New Balance Trainers Women demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun, Jul, Nov · busiest ÷ quietest = 2.3×
Top New Balance Trainers Women search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- womens shoes1.0M/yr
- new balance trainers women803K/yr
- nike trainers women452K/yr
- women shoes459K/yr
- skechers arch fit women216K/yr
- black trainers womens317K/yr
- shoes for women120K/yr
- women trainers148K/yr
- wide fit trainers for women113K/yr
- sneakers women138K/yr
What reviews say buyers love and hate about New Balance Trainers Women
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Extremely comfortable”
“Fit size is accurate”
“Excellent value”
“seems better, more robust quality”
“Great for long walks”
What buyers complain about
56% of reviews“Sizes run small”
“Not comfortable”
“Poor quality”
“Broke”
“legs started to ache”
New Balance Trainers Women return rate & reasons
Why buyers send it back, as a share of all return requests.
6.0%
Return rate
76%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common New Balance Trainers Women questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
