Nanny Gifts
MaybeReturns run at only 0.3% of orders. But demand is soft, at -46.0% this quarter, so Nanny Gifts is a Maybe.
- Flapen Score
- 55 / 100Top 24% of 2,461 Fashion niches · +7 vs the category median of 4855
- Market size
- £314K/yr760K searches / yr
- 90-day growth
- -46.0%search demand this quarter
- Competition
- 33%top-5 click share · 39 brands · 59 sellers
Flapen Score
Nanny Gifts against its category
The dotted line is the Fashion average. Past it, Nanny Gifts is stronger. Inside it, weaker.
Market
The Nanny Gifts market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Nanny Gifts 760K times last year and spent an estimated £314K. The top 5 brands take 39% of clicks. Demand peaks in Mar–Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
4.4% of searches ended in a purchase last week.
Shoppers searched for this 760K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -46.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £314K a year.
- Searches, last 12 months
- 760K
- Growth, 90 days vs prior 90
- -46.0%
- Conversion, latest week
- 4.4%
- Market size, estimated
- £314Ka year
- Peak month
- December8.4× the quietest month
- Top search term
- nanny gifts313K searches a year
02 · Price
A sale here is worth £9.42.
Listings sell for £9.42 on average, from £2.83 to £20.14. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At £9.42 that is £942 to £2K a year per listing.
- Average price
- £9.42under the $15 to $100 sweet spot
- Price range
- £2.83–£20.14
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £942–£2K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #403 within Jewellery. It carries 234 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 15.4%
- Average rank
- #403in Jewellery
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 234per listing
- Listings tracked
- 48
04 · Newcomers
Amazon counts 2 of last year's 24 launches as successful.
24 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 24
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Nanny Gifts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Birthday Gifts for Nanny Acrylic Crystal Suncatcher Nan Presents Ornament
- Price
- £6.76
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 8mo ago

QMVMV Handmade Sunflower Crochet Nanny Gifts from Grandson Granddaughter - Birthday Christmas Thanksgiving for Nanny
- Price
- £9.19
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 8mo ago

Giftasy Nanny Gifts Nanny Birthday Gifts - Handmade Crochet Cute Heart Flower Presents for Nanny from Grandchildren for Mothers Day Birthday Christmas
- Price
- £10.20
- Rating
- 4.6/5
- Reviews
- 176
- Age
- 9mo ago

Nanny Birthday Gifts - Best Nanny Ever Succulent Plant Pot - Gifts for Nan from Grandchildren for Birthday Mothers Day Christmas Arrives Beautifully Gift Boxed
- Price
- £10.55
- Rating
- 4.6/5
- Reviews
- 117
- Age
- 3y ago

Birthday Gifts for Nanny Crystal Suncatcher Nanny Gifts Presents for Nanny on Mothers Day Valentines Christmas Ideal Mother Gifts
- Price
- £8.27
- Rating
- 4.4/5
- Reviews
- 141
- Age
- 1y ago
Trending
90-day click momentum
Storieme Great Nana Gifts for Grandma: Nanny and Grandchild Figurine
- Price
- £20.14
- Rating
- 4.7/5
- Reviews
- 35
- Age
- 9mo ago

Birthday Gifts for Nanny Acrylic Crystal Suncatcher Nan Presents Ornament
- Price
- £6.76
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 8mo ago

Aretas Mothers Day Gifts Nannys Bracelets for Nanny Women Ladies Her Best Nanny to be Gifts Ideas Personalised Birthday Silver Charm Bracelets Jewellery Present from Grandkids Grandchildren
- Price
- £9.29
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 5mo ago

Winzwon Wind Chimes Mum Christmas Birthday Gifts for Women Grandma Nanny
- Price
- £9.54
- Rating
- 4.6/5
- Reviews
- 4,014
- Age
- 5y ago

Giftasy Nanny Gifts Nanny Birthday Gifts - Handmade Crochet Cute Heart Flower Presents for Nanny from Grandchildren for Mothers Day Birthday Christmas
- Price
- £10.20
- Rating
- 4.6/5
- Reviews
- 176
- Age
- 9mo ago
Newest
by launch date
Aretas Mothers Day Gifts Nannys Bracelets for Nanny Women Ladies Her Best Nanny to be Gifts Ideas Personalised Birthday Silver Charm Bracelets Jewellery Present from Grandkids Grandchildren
- Price
- £9.29
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 5mo ago

Birthday Gifts for Nanny Acrylic Crystal Suncatcher Nan Presents Ornament
- Price
- £6.76
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 8mo ago

QMVMV Handmade Sunflower Crochet Nanny Gifts from Grandson Granddaughter - Birthday Christmas Thanksgiving for Nanny
- Price
- £9.19
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 8mo ago

Happy Pairs Nanny Socks Womens Novelty Socks Size 4-8 Birthday Gift Best Nanny Ever Gift from Granddaughter Grandson Stocking Filler Present
- Price
- £2.83
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 8mo ago

Giftasy Nanny Gifts Nanny Birthday Gifts - Handmade Crochet Cute Heart Flower Presents for Nanny from Grandchildren for Mothers Day Birthday Christmas
- Price
- £10.20
- Rating
- 4.6/5
- Reviews
- 176
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
39 falling
Sellers
59
Top-5 brand share
39%
Top 20: 84%
Top-5 click share
33%
Top 20: 76%
Open market
56%
- Giftasy10%
- Yootiko9%
- QMVMV9%
- Pandasch5%
- Gleevara5%
- Sayregifty5%
Demand
Nanny Gifts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Dec · busiest ÷ quietest = 8.4×
Search terms
Top Nanny Gifts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nanny gifts313K/yr
- nanny birthday gifts58K/yr
- nanny103K/yr
- nanny gift49K/yr
- gifts for nanny63K/yr
- birthday gifts for nanny12K/yr
- gifts for nanny on her birthday9K/yr
- nanny gifts from grandchildren17K/yr
- nanny birthday6K/yr
- nannie gift10K/yr
Reviews and returns
What reviews say buyers love and hate about Nanny Gifts
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Cheap quality
Not as high quality as I was expecting
Poor quality
unless your mother is itty bitty lady - it wont fit well
The stings were too short on some of them
the size is small
Disappointed that the dye in the lettering wasnt all the same
Very noisy
very poor with the box containing the present was very poor
Love
Cute gift
Beautiful gift
Gift
The bracelet is well made
Value for money good quality nanny really liked it
Decent quality
Good value
Great value for money
Good value for money
Attractive twinkly lights
Just so pretty both when lit up in the evening or unlit at daytime
Its fantastic and lights up lovely
Is warm
still warm
Return
0.3% Return rate 27% Fixable by listing
Cheap quality
Not as high quality as I was expecting
Poor quality
unless your mother is itty bitty lady - it wont fit well
The stings were too short on some of them
the size is small
very poor with the box containing the present was very poor
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nanny Gifts questions
Answered from the same tracked data.









