Muck Boots

Shoppers searched for this 328K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -56.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.

Searches, last 12 months

328K

Growth, 90 days vs prior 90

-56.4%

Conversion, latest week

0.1%

Market size, estimated

£24Ka year

Peak month

November10.5× the quietest month

Top search term

muck boots80K searches a year

Listings sell for £51.98 on average, from £12.35 to £107.47. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £51.98 that is £0 to £5K a year per listing.

Average price

£51.98inside the $15 to $100 sweet spot

Price range

£12.35–£107.47

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£5K

Returns

5.0%of orders · Amazon United Kingdom median 0.6%

61% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #446 within Shoes. It carries 766 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

72%

Out of stock, average day

9.0%

Average rank

#446in Shoes

Average rating

4.27 starsAmazon United Kingdom average 4.36 stars

Average reviews

766per listing

Listings tracked

127

32 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

32

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months