Morticia Addams Costume

Shoppers searched for this 208K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -42.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months

208K

Growth, 90 days vs prior 90

-42.8%

Conversion, latest week

0.8%

Market size, estimated

£29Ka year

Peak month

October88.0× the quietest month

Top search term

morticia addams costume161K searches a year

Listings sell for £17.40 on average, from £8.27 to £30.91. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £17.40 that is £0 to £2K a year per listing.

Average price

£17.40inside the $15 to $100 sweet spot

Price range

£8.27–£30.91

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

11.1%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 25.8% of listings are out of stock. The average listing ranks #2,705 within Novelty & Special Use Clothing. It carries 280 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

94%

Out of stock, average day

25.8%

Average rank

#2,705in Novelty & Special Use Clothing

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

280per listing

Listings tracked

16

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months