Moana Necklace
prices mostly outside the sweet spot ($3.78–$14.59) — Moana Necklace doesn't clear our bar today.
Flapen Score
Is Moana Necklace profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Moana Necklace is a £11K/yr Amazon United Kingdom market (25K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Feb–Mar. Verdict: Skip it — 34/100.
Moana Necklace: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -3.1% over the last 90 days and 5.9% of searches end in a purchase.
£11K
revenue / yr
Who owns the niche?
The top 5 brands hold 88% of demand, so 12% of the market is open.
12%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 9 products
Top Moana Necklace products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Disney Moana 2 Sea Star Magical Light Up Necklace Officially Licensed Jakks Pacific Dress Up Accessories for Girls Opens and Lights Up Includes Batteries
- Price
- £5.84
- Rating
- 4.2/5
- Reviews
- 1,423
- Age
- 1y ago
Disney Moana JAKKS Pacific Heart of Te Fiti Magical Seashell Necklace Officially Licensed Childrens Fancy Dress Light up Necklace Opens to Reveal Glowing Design Gift for Girls 3+
- Price
- £7.22
- Rating
- 4.4/5
- Reviews
- 2,221
- Age
- 9y ago
Yulefly Vaiana Costume Accessories Cosplay Accessories Little Minnow Costume Halloween Carnival one size Plastic
- Price
- £6.62
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 1y ago
OSDUE Girls Jewelry Set 5 Pcs Mermaid Necklace Earring Bracelet Ring Set for Little Girl Princess Jewelry Party for Toddler Little Girl Play Party Favors Birthday Gift
- Price
- £3.78
- Rating
- 4.5/5
- Reviews
- 757
- Age
- 3y ago
OptiPlay Moana Necklace 6 Pieces Moana Necklace Sets Princess Dress Up Accessories Moana Costume Accessories Sets Moana Necklace Shell Anklet Flower Hair Clip for Universal
- Price
- £10.61
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Trending
90-day click momentum
Disney T-Shirt Moana Girls Top And Tutu Skirt Set With Pua Girls Clothes Summer Set Kids Clothes Ages 4-5 Years
- Price
- £14.59
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
DAVBNM 4PCS Ocean Accessories Hawaiian Princess Costume Accessories With Necklace Shell Anklet Bracelet Hair Clip Party Supplies for Women and Girls
- Price
- £6.11
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago
OSDUE Girls Jewelry Set 5 Pcs Mermaid Necklace Earring Bracelet Ring Set for Little Girl Princess Jewelry Party for Toddler Little Girl Play Party Favors Birthday Gift
- Price
- £3.78
- Rating
- 4.5/5
- Reviews
- 757
- Age
- 3y ago
Yulefly Vaiana Costume Accessories Cosplay Accessories Little Minnow Costume Halloween Carnival one size Plastic
- Price
- £6.62
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 1y ago
OptiPlay Moana Necklace 6 Pieces Moana Necklace Sets Princess Dress Up Accessories Moana Costume Accessories Sets Moana Necklace Shell Anklet Flower Hair Clip for Universal
- Price
- £10.61
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Newest
by launch dateDisney T-Shirt Moana Girls Top And Tutu Skirt Set With Pua Girls Clothes Summer Set Kids Clothes Ages 4-5 Years
- Price
- £14.59
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
DAVBNM 4PCS Ocean Accessories Hawaiian Princess Costume Accessories With Necklace Shell Anklet Bracelet Hair Clip Party Supplies for Women and Girls
- Price
- £6.11
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago
TUONYIS 3 Pcs Princess Ocean Costume Accessories for Girls Women with Flower Clip Bohemian Anklet Necklace Summer Adventure Outfit World Book Day Halloween Birthday Party Holiday
- Price
- £5.51
- Rating
- 3.9/5
- Reviews
- 34
- Age
- 1y ago
OptiPlay Moana Necklace 6 Pieces Moana Necklace Sets Princess Dress Up Accessories Moana Costume Accessories Sets Moana Necklace Shell Anklet Flower Hair Clip for Universal
- Price
- £10.61
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Yulefly Vaiana Costume Accessories Cosplay Accessories Little Minnow Costume Halloween Carnival one size Plastic
- Price
- £6.62
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
Brands
8 rising
Sellers
26
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
7%
- Disney23%
- Jakks Pacific23%
- Yulefly19%
- OSDUE18%
- OptiPlay5%
- Wedity4%
- Open — no brand owns it (2 brands, 7%)
Moana Necklace demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, Mar · busiest ÷ quietest = 2.7×
What reviews say buyers love and hate about Moana Necklace
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“Great present”
“It looks well made for the price”
“The light up feature is great”
“It's comfortable to wear”
“with a lovely Heart of Te Fiti design”
What buyers complain about
100% of reviews“Don't purchase doesn't do what it says”
“Arrived and doesnt work, considering there is a test button on the back you would imagine this should be checked before dispatch”
“Doesn't light up”
“Batteries are not replaceable did not work”
“Awful and overpriced”
Moana Necklace return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
7%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Moana Necklace questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
