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Minecraft Costume

Fail

Demand is soft, at -90.6% this quarter, so Minecraft Costume is a Fail.

Flapen Score
42
42 / 100
Ranks 1,792 of 2,461 Fashion niches · −6 vs the category median of 48
Market size
£81K/yr289K searches / yr
90-day growth
-90.6%search demand this quarter
Competition
40%top-5 click share · 11 brands · 40 sellers

Flapen Score

Minecraft Costume against its category

The dotted line is the Fashion average. Past it, Minecraft Costume is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Minecraft Costume market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Minecraft Costume 289K times last year and spent an estimated £81K. The top 5 brands take 93% of clicks. Demand peaks in Mar–Sep–Oct–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 289K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -90.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £81K a year.

Searches, last 12 months
289K
Growth, 90 days vs prior 90
-90.6%
Conversion, latest week
1.6%
Market size, estimated
£81Ka year
Peak month
October33.4× the quietest month
Top search term
minecraft costume103K searches a year

02 · Price

A sale here is worth £17.43.

Listings sell for £17.43 on average, from £7.18 to £35.82. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £17.43 that is £0 to £2K a year per listing.

Average price
£17.43inside the $15 to $100 sweet spot
Price range
£7.18–£35.82
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #617 within Boys. It carries 1,234 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
76%
Out of stock, average day
14.1%
Average rank
#617in Boys
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,234per listing
Listings tracked
42

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Minecraft Costume products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.

£0£3K£6K£10K£13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

40

Est. top-5 brand share

93%

Top 20: 100%

Est. top-5 click share

40%

Top 20: 77%

Open market

6%

  • Minecraft80%
  • Disguise4%
  • shumintaojin3%
  • Kiamseay3%
  • Snuggz2%
  • I LOVE FANCY DRESS2%
  • Open — no brand owns it (5 brands, 6%)

Demand

Minecraft Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Sep, Oct, Nov · busiest ÷ quietest = 33.4×

Search terms

Top Minecraft Costume search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • minecraft costume103K/yr
  • minecraft costume kids33K/yr
  • minecraft costume adult6K/yr
  • minecraft steve costume17K/yr
  • minecraft dress up9K/yr
  • minecraft outfit4K/yr
  • creeper costume34K/yr
  • steve minecraft costume17K/yr
  • minecraft fancy dress6K/yr
  • minecraft costumes7K/yr

Reviews and returns

What reviews say buyers love and hate about Minecraft Costume

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Size-Overall”
2.1%of orders come back
“Terrible fit”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Minecraft Costume questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data