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Miles Morales Costume

soft demand (-64.2% this quarter) — Miles Morales Costume doesn't clear our bar today.

Flapen Score

34
Skip it
Market size 3Growth 0Conversion 6Competition 38Returns 63Price range 86Avg price 86Brand share 3Review moat 93Quality gap 77
This niche Category average

Is Miles Morales Costume profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Miles Morales Costume is a £11K/yr Amazon United Kingdom market (119K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Mar–Oct–Nov. Verdict: Skip it — 34/100.

Miles Morales Costume: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -64.2% over the last 90 days and 0.5% of searches end in a purchase.

£11K

revenue / yr

Units sold / yr750
Search volume / yr-64.2%119K
Conversion rate0.5%
Avg price£19.59

Who owns the niche?

The top 5 brands hold 99% of demand, so 1% of the market is open.

1%

open market share

Brands · sellers6 · 51
Top-5 product click share62%
Open market1%
Avg brand age35 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 18 products

Sponsored placement44%
New entrants (1y)4· 0 succeeded
Avg rating4.3★
Avg reviews149

Top Miles Morales Costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

£0£1K£2K£3K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

51

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

0%

  • Marvel66%
  • Rubies23%
  • Groydbee5%
  • yumcute3%
  • FIESTAS GUIRCA2%
  • Jazwares Costume Play1%

Miles Morales Costume demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume119KCVR0.5%Products18Brands6Top 5 Brands99%OOS Rate22.1%Rating4.3★Reviews149Avg BSR#2,312
18K13KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Oct, Nov · busiest ÷ quietest = 8.7×

Top Miles Morales Costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • miles morales costume86K/yr
  • miles morales costume adult11K/yr
  • spin costume7K/yr
  • miles morales costume kids9K/yr
  • miles morales suit3K/yr
  • spiderman miles morales costume4K/yr

What reviews say buyers love and hate about Miles Morales Costume

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Size-Overall63%

Great size

Quality-Overall15%

The quality is 10/10 not flimsy or itchy

Value For Money10%

The actual costume is amazing and great value

Allergies5%

Soft not itchy

Comfort-Overall3%

Comfortable

What buyers complain about

100% of reviews
Material Quality50%

Cheap material and the eyes are too high up on the mask

Quality-Overall50%

Terrible quality item

Miles Morales Costume return rate & reasons

Why buyers send it back, as a share of all return requests.

2.5%

Return rate

86%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
86%
2Smell
3%
3Quality-Overall
3%
4Material Quality
2%
5Functionality-Overall
2%

Common Miles Morales Costume questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Miles Morales Costume 34/100 on Amazon United Kingdom — Skip it. The niche generates £11K/yr across 18 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -64.2% over the last 90 days.
Search demand for Miles Morales Costume on Amazon United Kingdom peaks in Mar–Oct–Nov, where the busiest month runs 8.7× the quietest.