Mermaid Tail
MaybeThe top 5 products take only 27% of clicks. But shoppers spend an estimated $42K a year here, so Mermaid Tail is a Maybe.
- Flapen Score
- 58 / 100Top 16% of 2,461 Fashion niches · +10 vs the category median of 4858
- Market size
- £42K/yr244K searches / yr
- 90-day growth
- +42.5%search demand this quarter
- Competition
- 27%top-5 click share · 32 brands · 40 sellers
Flapen Score
Mermaid Tail against its category
The dotted line is the Fashion average. Past it, Mermaid Tail is stronger. Inside it, weaker.
Market
The Mermaid Tail market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mermaid Tail 244K times last year and spent an estimated £42K. The top 5 brands take 71% of clicks. Demand peaks in Jul–Aug–Dec. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +42.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.
- Searches, last 12 months
- 244K
- Growth, 90 days vs prior 90
- +42.5%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £42Ka year
- Peak month
- August2.4× the quietest month
- Top search term
- mermaid tail77K searches a year
02 · Price
A sale here is worth £17.78.
Listings sell for £17.78 on average, from £5.99 to £72.94. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £17.78 that is £0 to £2K a year per listing.
- Average price
- £17.78inside the $15 to $100 sweet spot
- Price range
- £5.99–£72.94
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #656 within Girls. It carries 279 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 79%
- Out of stock, average day
- 13.0%
- Average rank
- #656in Girls
- Average rating
- 4.36 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 279per listing
- Listings tracked
- 71
04 · Newcomers
0 of last year's 20 launches cleared the first-year sales bar.
20 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 20
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Mermaid Tail products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Catalonia Classy Mermaid Tail Blanket Fish Scale Pattern Snuggle Blanket for Girls Woman Ultra Soft Fleece Sleeping Throw for Kids Cozy Mermaid Gift for Adult Toddlers
- Price
- £13.29
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 9mo ago

Dtiaagto Girls Mermaid Swimsuit Girls Swimwear Tankini Bathing Suits with Boyshort Rainbow Summer Quick Dry Mermaid Skirt Size 7 8 Rainbow
- Price
- £29.58
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Lito Angels Girls Fish Scale 3-Piece Skirt Bikini Green Age 4-5 Years
- Price
- £14.98
- Rating
- 3.5/5
- Reviews
- 18
- Age
- 1y ago

Catalonia Classy Kit Mermaid Tail Blanket with Flannel Fleece Mermaid Fin Cuddle Blanket Sofa Sleeping Bag Camping Travel All Season Warm Washable Fluorescent Unicorn 155 x 51 cm
- Price
- £13.81
- Rating
- 4.4/5
- Reviews
- 391
- Age
- 3y ago

Dtiaagto Mermaid Bathing Suit for Girls Cute Swimsuits Tankini Swimsuits with Short Rainbow Beach Rash Guard Swimwear 5t 6t Swimsuit Girls Rainbow
- Price
- £29.56
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
Trending
estimated 90-day click momentum
Dtiaagto Mermaid Swimsuit for Girls Little Girls Swimsuit Cute Bathing Suits Tankini Swimsuits with Short Rainbow Size 6 7 Rainbow
- Price
- £29.71
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

NAITOKE Mermaid Tails for Swimming for Adults with Monofin
- Price
- £29.96
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

NAITOKE Mermaid Tails for Swimming for Adults with Monofin
- Price
- £29.66
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

Dtiaagto Girls Mermaid Swimsuit Girls Swimwear Tankini Bathing Suits with Boyshort Rainbow Summer Quick Dry Mermaid Skirt Size 7 8 Rainbow
- Price
- £29.58
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

NAITOKE Mermaid Tails for Swimming for Adults with Monofin
- Price
- £29.75
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Newest
by launch date
Dtiaagto Girls Mermaid Swimsuit Girls Swimwear Tankini Bathing Suits with Boyshort Rainbow Summer Quick Dry Mermaid Skirt Size 7 8 Rainbow
- Price
- £29.58
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Dtiaagto Mermaid Bathing Suit for Girls Cute Swimsuits Tankini Swimsuits with Short Rainbow Beach Rash Guard Swimwear 5t 6t Swimsuit Girls Rainbow
- Price
- £29.56
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Dtiaagto Mermaid Swimsuit for Girls Little Girls Swimsuit Cute Bathing Suits Tankini Swimsuits with Short Rainbow Size 6 7 Rainbow
- Price
- £29.71
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Catalonia Classy Mermaid Tail Blanket Fish Scale Pattern Snuggle Blanket for Girls Woman Ultra Soft Fleece Sleeping Throw for Kids Cozy Mermaid Gift for Adult Toddlers
- Price
- £13.29
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 9mo ago

Catalonia Classy Mermaid Tail Blanket Fish Scale Pattern Snuggle Blanket for Girls Woman Ultra Soft Fleece Sleeping Throw for Kids Cozy Mermaid Gift for Adult Toddlers
- Price
- £12.18
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 27% of clicks, no more. An open shelf where new products get seen.
Brands
32 rising
Sellers
40
Est. top-5 brand share
71%
Top 20: 93%
Est. top-5 click share
27%
Top 20: 60%
Open market
26%
- Catalonia Classy28%
- NAITOKE13%
- Lito Angels13%
- Dtiaagto12%
- WERNNSAI5%
- Mermaid Planet3%
Demand
Mermaid Tail search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Dec · busiest ÷ quietest = 2.4×
Search terms
Top Mermaid Tail search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mermaid tail77K/yr
- mermaid tail for swimming53K/yr
- mermaid tail for swimming kids11K/yr
- mermaid tail blanket39K/yr
- mermaid tail kids9K/yr
- mermaid tails8K/yr
- kids mermaid tail for swimming5K/yr
- mermaid blanket14K/yr
- mermaid swimming tail6K/yr
- mermaid tail swimming4K/yr
Reviews and returns
What reviews say buyers love and hate about Mermaid Tail
We read the reviews and the return reasons for every product selling here.
“This is quite expensive for the quality of it”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mermaid Tail questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









