Mens Thermal Tops

Shoppers searched for this 211K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -63.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £19K a year.

Searches, last 12 months

211K

Growth, 90 days vs prior 90

-63.5%

Conversion, latest week

0.7%

Market size, estimated

£19Ka year

Peak month

November21.0× the quietest month

Top search term

mens base layer tops25K searches a year

Listings sell for £12.95 on average, from £5.77 to £26.48. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £12.95 that is £0 to £1K a year per listing.

Average price

£12.95under the $15 to $100 sweet spot

Price range

£5.77–£26.48

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

4.3%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #217 within Activewear. It carries 2,408 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

92%

Out of stock, average day

10.5%

Average rank

#217in Activewear

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,408per listing

Listings tracked

164

31 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

31

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months