Mens Thermal Top

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -86.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.

Searches, last 12 months

163K

Growth, 90 days vs prior 90

-86.2%

Conversion, latest week

1.5%

Market size, estimated

£31Ka year

Peak month

January37.1× the quietest month

Top search term

thermal leggings men72K searches a year

Listings sell for £12.89 on average, from £5.97 to £65.78. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £12.89 that is £0 to £1K a year per listing.

Average price

£12.89under the $15 to $100 sweet spot

Price range

£5.97–£65.78

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

3.5%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 30.6% of listings are out of stock. The average listing ranks #158 within Activewear. It carries 3,380 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

90%

Out of stock, average day

30.6%

Average rank

#158in Activewear

Average rating

4.33 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,380per listing

Listings tracked

124

32 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

32

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months