Mens T Shirt
PassMens T Shirt scores 69 out of 100, a Pass. Shoppers spend $889K a year here, search demand grew +78.0% this quarter, and returns run at 2.3% of orders.
- Flapen Score
- 69 / 100Top 1% of 2,461 Fashion niches · +21 vs the category median of 4869
- Market size
- £889K/yr6.9M searches / yr
- 90-day growth
- +78.0%search demand this quarter
- Competition
- 16%top-5 click share · 56 brands · 176 sellers
Flapen Score
Mens T Shirt against its category
The dotted line is the Fashion average. Past it, Mens T Shirt is stronger. Inside it, weaker.
Market
The Mens T Shirt market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mens T Shirt 6.9M times last year and spent an estimated £889K. The top 5 brands take 47% of clicks. Demand peaks in Jun–Jul–Dec. Flapen scores it 69 out of 100, a Pass.
01 · Demand
0.8% of searches ended in a purchase last week.
Shoppers searched for this 6.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +78.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £889K a year.
- Searches, last 12 months
- 6.9M
- Growth, 90 days vs prior 90
- +78.0%
- Conversion, latest week
- 0.8%
- Market size, estimated
- £889Ka year
- Peak month
- July2.3× the quietest month
- Top search term
- mens t shirt1.4M searches a year
02 · Price
A sale here is worth £15.67.
Listings sell for £15.67 on average, from £4.15 to £35.06. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 100 to 250 of them. At £15.67 that is £2K to £4K a year per listing.
- Average price
- £15.67inside the $15 to $100 sweet spot
- Price range
- £4.15–£35.06
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 2.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #103 within Activewear. It carries 6,314 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 91%
- Out of stock, average day
- 2.8%
- Average rank
- #103in Activewear
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,314per listing
- Listings tracked
- 181
04 · Newcomers
Amazon counts 3 of last year's 27 launches as successful.
27 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 27
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Mens T Shirt products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £18.54
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £18.61
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 3y ago

6 Pack T Shirts for Men UK 100% Cotton Tshirts |Pre-Shrunk Crew Neck Mens T Shirts Multipack
- Price
- £28.73
- Rating
- 4.6/5
- Reviews
- 1,818
- Age
- 2y ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £13.19
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago

Fruit of the Loom Mens Iconic lightweight Ringspun Tee 5 Pack T-Shirt Black (Black 36) Large (Size:L) (pack of 5)
- Price
- £11.67
- Rating
- 4.4/5
- Reviews
- 2,312
- Age
- 2y ago
Trending
90-day click momentum
FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £13.19
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago

Amazon Essentials Mens Regular-Fit Short-Sleeve Cotton Piqué Polo Shirt (Available in Big and Tall) Navy XL
- Price
- £8.97
- Rating
- 4.1/5
- Reviews
- 13,127
- Age
- 6y ago

Amazon Essentials Mens Regular-Fit Short-Sleeve Cotton Piqué Polo Shirt (Available in Big and Tall) Olive L
- Price
- £9.24
- Rating
- 4.2/5
- Reviews
- 12,468
- Age
- 5y ago

JACKETOWN Men Polo Shirt Short Sleeve Breathable Tennis Shirt Summer Tshirts Men Button Front Polo Shirts for Men Adult Casual Sport Shirt Basic Regular-Fit Golf Shirt
- Price
- £14.38
- Rating
- 4.2/5
- Reviews
- 3,026
- Age
- 3y ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £12.98
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 3y ago
Newest
by launch date
adidas Mens Essentials Linear Single Jersey Shirt Black/White L
- Price
- £9.15
- Rating
- 4.7/5
- Reviews
- 2,511
- Age
- 1mo ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £18.54
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £12.89
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago

Hisir Mens T Shirt Summer Henley Short Sleeve Regular Fit Round Neck Casual Tops Classic Color Block Tee Shirts (Light Blue L)
- Price
- £9.62
- Rating
- 4.6/5
- Reviews
- 639
- Age
- 1y ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £13.19
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 16% of clicks. An open shelf where new products get seen.
Brands
56 falling
Sellers
176
Top-5 brand share
47%
Top 20: 82%
Top-5 click share
16%
Top 20: 35%
Open market
49%
- FM London17%
- Amazon Essentials10%
- Fruit of the Loom8%
- SoftSpun6%
- DKNY4%
- adidas4%
Demand
Mens T Shirt search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Mens T Shirt search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mens t shirt1.4M/yr
- t shirts for men uk709K/yr
- polo shirts for men adult631K/yr
- mens polo shirts476K/yr
- mens t-shirts455K/yr
- adidas t shirts men309K/yr
- tshirts men uk331K/yr
- mens tops363K/yr
- mens polos315K/yr
- mens polo shirts short sleeve221K/yr
Reviews and returns
What reviews say buyers love and hate about Mens T Shirt
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
To large
TO SHORT
Sizes too small
Poor quality
Not made good
Cheap product - avoid
They shrunk after one wash
First wash and they shrunk
shrinks in the wash
They were a bit to thick for my liking
now on a recent purchase the material is thinner
Not as thick as I expected
Cheap shiny material
Material cheap and thin
Bad material
Love
good quality shirt
Quality shirts
Absolute quality
True to size
Easy fit
fits as expected
Fine for the money
Amazing value
Excellent value for money
Extremely comfortable
really comfortable on me
Comfortable to wear
Comfortable material
Good material
The material feels premium
Return
2.3% Return rate 82% Fixable by listing
To large
TO SHORT
Sizes too small
Cheap shiny material
Material cheap and thin
Bad material
Poor quality
Not made good
Cheap product - avoid
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens T Shirt questions
Answered from the same tracked data.









