Mens T Shirt
PassMens T Shirt scores 69 out of 100, a Pass. Shoppers spend an estimated $889K a year here, search demand grew +78.0% this quarter, and an estimated 2.3% of orders come back.
- Flapen Score
- 69 / 100Top 1% of 2,461 Fashion niches · +21 vs the category median of 4869
- Market size
- £889K/yr6.9M searches / yr
- 90-day growth
- +78.0%search demand this quarter
- Competition
- 16%top-5 click share · 56 brands · 176 sellers
Flapen Score
Mens T Shirt against its category
The dotted line is the Fashion average. Past it, Mens T Shirt is stronger. Inside it, weaker.
Market
The Mens T Shirt market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mens T Shirt 6.9M times last year and spent an estimated £889K. The top 5 brands take 47% of clicks. Demand peaks in Jun–Jul–Dec. Flapen scores it 69 out of 100, a Pass.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 6.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +78.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £889K a year.
- Searches, last 12 months
- 6.9M
- Growth, 90 days vs prior 90
- +78.0%
- Conversion, latest week
- 0.8%
- Market size, estimated
- £889Ka year
- Peak month
- July2.3× the quietest month
- Top search term
- mens t shirt1.4M searches a year
02 · Price
A sale here is worth £15.67.
Listings sell for £15.67 on average, from £4.15 to £35.06. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 100 to 250 of them. At £15.67 that is £2K to £4K a year per listing.
- Average price
- £15.67inside the $15 to $100 sweet spot
- Price range
- £4.15–£35.06
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 2.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #103 within Activewear. It carries 6,314 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 91%
- Out of stock, average day
- 2.8%
- Average rank
- #103in Activewear
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,314per listing
- Listings tracked
- 181
04 · Newcomers
3 of last year's 27 launches cleared the first-year sales bar.
27 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 27
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Mens T Shirt products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £18.54
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £18.61
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 3y ago

6 Pack T Shirts for Men UK 100% Cotton Tshirts |Pre-Shrunk Crew Neck Mens T Shirts Multipack
- Price
- £28.73
- Rating
- 4.6/5
- Reviews
- 1,818
- Age
- 2y ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £13.19
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago

Fruit of the Loom Mens Iconic lightweight Ringspun Tee 5 Pack T-Shirt Black (Black 36) Large (Size:L) (pack of 5)
- Price
- £11.67
- Rating
- 4.4/5
- Reviews
- 2,312
- Age
- 2y ago
Trending
estimated 90-day click momentum
FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £13.19
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago

Amazon Essentials Mens Regular-Fit Short-Sleeve Cotton Piqué Polo Shirt (Available in Big and Tall) Navy XL
- Price
- £8.97
- Rating
- 4.1/5
- Reviews
- 13,127
- Age
- 6y ago

Amazon Essentials Mens Regular-Fit Short-Sleeve Cotton Piqué Polo Shirt (Available in Big and Tall) Olive L
- Price
- £9.24
- Rating
- 4.2/5
- Reviews
- 12,468
- Age
- 5y ago

JACKETOWN Men Polo Shirt Short Sleeve Breathable Tennis Shirt Summer Tshirts Men Button Front Polo Shirts for Men Adult Casual Sport Shirt Basic Regular-Fit Golf Shirt
- Price
- £14.38
- Rating
- 4.2/5
- Reviews
- 3,026
- Age
- 3y ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £12.98
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 3y ago
Newest
by launch date
adidas Mens Essentials Linear Single Jersey Shirt Black/White L
- Price
- £9.15
- Rating
- 4.7/5
- Reviews
- 2,511
- Age
- 1mo ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £18.54
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £12.89
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago

Hisir Mens T Shirt Summer Henley Short Sleeve Regular Fit Round Neck Casual Tops Classic Color Block Tee Shirts (Light Blue L)
- Price
- £9.62
- Rating
- 4.6/5
- Reviews
- 639
- Age
- 1y ago

FM London 3/5-Pack Mens T Shirt - Premium Weight T-Shirts for Men with Lightly Fitted Design - Super Soft - Made with 100% Cotton - Stretch Fit for Any Occasion - Durable Comfort Fit
- Price
- £13.19
- Rating
- 4.4/5
- Reviews
- 12,189
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 16% of clicks, no more. An open shelf where new products get seen.
Brands
56 falling
Sellers
176
Est. top-5 brand share
47%
Top 20: 82%
Est. top-5 click share
16%
Top 20: 35%
Open market
49%
- FM London17%
- Amazon Essentials10%
- Fruit of the Loom8%
- SoftSpun6%
- DKNY4%
- adidas4%
Demand
Mens T Shirt search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Mens T Shirt search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mens t shirt1.4M/yr
- t shirts for men uk709K/yr
- polo shirts for men adult631K/yr
- mens polo shirts476K/yr
- mens t-shirts455K/yr
- adidas t shirts men309K/yr
- tshirts men uk331K/yr
- mens tops363K/yr
- mens polos315K/yr
- mens polo shirts short sleeve221K/yr
Reviews and returns
What reviews say buyers love and hate about Mens T Shirt
We read the reviews and the return reasons for every product selling here.
“To large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens T Shirt questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









