Mens Swimming Briefs

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +23.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £63K a year.

Searches, last 12 months

174K

Growth, 90 days vs prior 90

+23.3%

Conversion, latest week

2.2%

Market size, estimated

£63Ka year

Peak month

August1.9× the quietest month

Top search term

jammers swimming trunks men12K searches a year

Listings sell for £16.46 on average, from £5.90 to £39.93. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £16.46 that is £0 to £2K a year per listing.

Average price

£16.46inside the $15 to $100 sweet spot

Price range

£5.90–£39.93

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

5.6%of orders · Amazon United Kingdom median 0.6%

84% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #24 within Swim. It carries 1,427 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

99%

Out of stock, average day

5.2%

Average rank

#24in Swim

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,427per listing

Listings tracked

97

26 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

26

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months