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Mens Sandals

Maybe

Search demand grew +214.9% this quarter. But buyers convert on only 0.8% of searches, so Mens Sandals is a Maybe.

Filters Trending
Flapen Score
61
61 / 100
Top 10% of 2,461 Fashion niches · +13 vs the category median of 48
Market size
£184K/yr1.0M searches / yr
90-day growth
+214.9%search demand this quarter
Competition
27%top-5 click share · 24 brands · 67 sellers

Flapen Score

Mens Sandals against its category

The dotted line is the Fashion average. Past it, Mens Sandals is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mens Sandals market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mens Sandals 1.0M times last year and spent an estimated £184K. The top 5 brands take 71% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +214.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £184K a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
+214.9%
Conversion, latest week
0.8%
Market size, estimated
£184Ka year
Peak month
July4.2× the quietest month
Top search term
mens sandals306K searches a year

02 · Price

A sale here is worth £22.02.

Listings sell for £22.02 on average, from £9.90 to £50.33. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £22.02 that is £2K to £6K a year per listing.

Average price
£22.02inside the $15 to $100 sweet spot
Price range
£9.90–£50.33
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
4.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #47 within Shoes. It carries 4,256 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
83%
Out of stock, average day
2.3%
Average rank
#47in Shoes
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,256per listing
Listings tracked
71

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Mens Sandals products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 27% of clicks, no more. An open shelf where new products get seen.

£0£6K£11K£17K£22K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

67

Est. top-5 brand share

71%

Top 20: 98%

Est. top-5 click share

27%

Top 20: 55%

Open market

26%

  • FITORY24%
  • Mountain Warehouse19%
  • Hobos14%
  • DREAM PAIRS11%
  • Amazon Essentials4%
  • Lakeland Active3%

Demand

Mens Sandals search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.2×

Search terms

Top Mens Sandals search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • mens sandals306K/yr
  • sandals men250K/yr
  • mens sandals size 979K/yr
  • mens sandals size 10 uk58K/yr
  • men sandals61K/yr
  • mens sandals size 852K/yr
  • mens walking sandals35K/yr
  • sandals for men41K/yr
  • mens sandals size 11 uk31K/yr
  • walking sandals men27K/yr

Reviews and returns

What reviews say buyers love and hate about Mens Sandals

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Comfort-Overall”
16%of negative reviews mention “Size-Overall”
4.3%of orders come back
“Poor fit”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Mens Sandals questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data