Mens Pyjama Bottoms

Shoppers searched for this 386K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -36.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £62K a year.

Searches, last 12 months

386K

Growth, 90 days vs prior 90

-36.0%

Conversion, latest week

1.3%

Market size, estimated

£62Ka year

Peak month

December6.7× the quietest month

Top search term

mens pyjama bottoms180K searches a year

Listings sell for £12.45 on average, from £5.51 to £23.34. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £12.45 that is £0 to £1K a year per listing.

Average price

£12.45under the $15 to $100 sweet spot

Price range

£5.51–£23.34

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

2.6%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 20.2% of listings are out of stock. The average listing ranks #75 within Nightwear. It carries 3,058 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

98%

Out of stock, average day

20.2%

Average rank

#75in Nightwear

Average rating

4.33 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,058per listing

Listings tracked

103

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months