Mens Necklaces
MaybeProducts sell for $22.19 on average, inside the sweet spot. But buyers convert on only 0.9% of searches, so Mens Necklaces is a Maybe.
- Flapen Score
- 56 / 100Top 21% of 2,461 Fashion niches · +8 vs the category median of 4856
- Market size
- £216K/yr1.1M searches / yr
- 90-day growth
- +6.6%search demand this quarter
- Competition
- 32%top-5 click share · 33 brands · 36 sellers
Flapen Score
Mens Necklaces against its category
The dotted line is the Fashion average. Past it, Mens Necklaces is stronger. Inside it, weaker.
Market
The Mens Necklaces market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mens Necklaces 1.1M times last year and spent an estimated £216K. The top 5 brands take 63% of clicks. Demand peaks in Nov–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
0.9% of searches ended in a purchase last week.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £216K a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- +6.6%
- Conversion, latest week
- 0.9%
- Market size, estimated
- £216Ka year
- Peak month
- December2.8× the quietest month
- Top search term
- mens necklaces168K searches a year
02 · Price
A sale here is worth £22.19.
Listings sell for £22.19 on average, from £4.91 to £132.58. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £22.19 that is £2K to £6K a year per listing.
- Average price
- £22.19inside the $15 to $100 sweet spot
- Price range
- £4.91–£132.58
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£6K
- Returns
- 3.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #192 within Jewellery. It carries 666 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 4.0%
- Average rank
- #192in Jewellery
- Average rating
- 4.23 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 666per listing
- Listings tracked
- 52
04 · Newcomers
Amazon counts 0 of last year's 15 launches as successful.
15 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Mens Necklaces products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Esrael Mens Silver Chain Necklace 2mm Silver Mens Chain Necklace Wheat Stainless Steel Chains for Men Boy Jewelry Gifts 18 Inch
- Price
- £10.42
- Rating
- 4.2/5
- Reviews
- 50
- Age
- 7mo ago

Silvadore Silver Chain Mens Necklace (4mm 20in) - Mens Jewellery Real 925 Silver Plated Stainless Steel Cuban Chain Curb Link - Solid Non-Tarnish Waterproof Gift - (Velvet Pouch)
- Price
- £25.91
- Rating
- 4.4/5
- Reviews
- 2,455
- Age
- 9y ago

Esrael Silver Chain Mens Necklaces Chain for Men Stainless Steel Chains 3.5mm Cuban Chains Necklace for Men Jewellery Gift 18 Inch
- Price
- £10.42
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 4mo ago

Cheria 3mm Solid Sterling Silver Chain for Mens 925 Silver Cuban Mens Chain Necklace Non-Tarnish & Waterproof Gifts for Man Boyfriend Father 20/22/28 inches
- Price
- £10.66
- Rating
- 3.5/5
- Reviews
- 70
- Age
- 7mo ago

Cheria 5mm Solid Sterling Silver Chain for Mens 925 Silver Cuban Mens Chain Necklace Non-Tarnish & Waterproof Gifts for Man Boyfriend Father 20/22/28 inches
- Price
- £11.26
- Rating
- 3.5/5
- Reviews
- 70
- Age
- 7mo ago
Trending
90-day click momentum
Esrael Silver Chain Mens Necklaces Chain for Men Stainless Steel Chains 3.5mm Cuban Chains Necklace for Men Jewellery Gift 18 Inch
- Price
- £10.42
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 4mo ago

Esrael Silver Chain Mens Necklaces Chain for Men Stainless Steel Chains 3.5mm Cuban Chains Necklace for Men Jewellery Gift 20 Inch
- Price
- £10.30
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 4mo ago

Esrael Mens Silver Chain Necklace 2mm Silver Mens Chain Necklace Wheat Stainless Steel Chains for Men Boy Jewelry Gifts 18 Inch
- Price
- £10.42
- Rating
- 4.2/5
- Reviews
- 50
- Age
- 7mo ago

MOROTOLE Sterling Silver Chain Figaro Chain for Men Sterling Silver Necklace for Men Figaro Mens Silver Chain
- Price
- £10.37
- Rating
- 4.1/5
- Reviews
- 216
- Age
- 1y ago

Cheria 5mm Solid Sterling Silver Chain for Mens 925 Silver Cuban Mens Chain Necklace Non-Tarnish & Waterproof Gifts for Man Boyfriend Father 20/22/28 inches
- Price
- £11.26
- Rating
- 3.5/5
- Reviews
- 70
- Age
- 7mo ago
Newest
by launch date
Esrael Silver Chain Mens Necklaces Chain for Men Stainless Steel Chains 3.5mm Cuban Chains Necklace for Men Jewellery Gift 18 Inch
- Price
- £10.42
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 4mo ago

Esrael Silver Chain Mens Necklaces Chain for Men Stainless Steel Chains 3.5mm Cuban Chains Necklace for Men Jewellery Gift 20 Inch
- Price
- £10.30
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 4mo ago

Cheria 3mm Solid Sterling Silver Chain for Mens 925 Silver Cuban Mens Chain Necklace Non-Tarnish & Waterproof Gifts for Man Boyfriend Father 20/22/28 inches
- Price
- £10.66
- Rating
- 3.5/5
- Reviews
- 70
- Age
- 7mo ago

Cheria 5mm Solid Sterling Silver Chain for Mens 925 Silver Cuban Mens Chain Necklace Non-Tarnish & Waterproof Gifts for Man Boyfriend Father 20/22/28 inches
- Price
- £11.26
- Rating
- 3.5/5
- Reviews
- 70
- Age
- 7mo ago

Esrael Mens Silver Chain Necklace 2mm Silver Mens Chain Necklace Wheat Stainless Steel Chains for Men Boy Jewelry Gifts 18 Inch
- Price
- £10.42
- Rating
- 4.2/5
- Reviews
- 50
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
33 falling
Sellers
36
Top-5 brand share
63%
Top 20: 92%
Top-5 click share
32%
Top 20: 74%
Open market
33%
- Esrael24%
- Cheria13%
- Silvadore12%
- PROSTEEL9%
- QUADRI6%
- Old English Jewellers4%
Demand
Mens Necklaces search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.8×
Search terms
Top Mens Necklaces search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mens necklaces168K/yr
- mens necklace183K/yr
- mens chain91K/yr
- silver chain mens89K/yr
- necklace for men72K/yr
- mens silver chain78K/yr
- necklace men35K/yr
- mens chain necklace39K/yr
- men necklace29K/yr
- silver necklace for men35K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Necklaces
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not silver
FAKE SILVER
Questionable silver
broke after two uses
Broke after one week
is not the most durable
Faded
Lost its colour
its now started turning yellow
cheap
Rubbish quality
Poor quality
worst chain ive ever had
Cheap chain
Not a good chain
Love
Its well made
Pretty and well-made
Amazing quality
Sturdy chain
The chain is very elegant
It is a good chain
Good value
Amazing value
Definitely worth the price
Durable
I love the necklace I will watch out for its durability
built to last
Its a lovely bright silver
High quality silver chain
It has a 925 stamp on so I know it's real silver
Return
3.3% Return rate 69% Fixable by listing
Small
worst chain ive ever had
Cheap chain
Not a good chain
Not silver
FAKE SILVER
Questionable silver
cheap
Rubbish quality
Poor quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Necklaces questions
Answered from the same tracked data.









