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Mens Leggings

soft demand (-59.8% this quarter) — Mens Leggings doesn't clear our bar today.

Flapen Score

42
Skip it
Market size 7Growth 0Conversion 14Competition 97Returns 28Price range 69Avg price 73Brand share 77Review moat 35Quality gap 57
This niche Category average

Is Mens Leggings profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Mens Leggings is a £27K/yr Amazon United Kingdom market (167K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 42/100.

Mens Leggings: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -59.8% over the last 90 days and 1.1% of searches end in a purchase.

£27K

revenue / yr

Units sold / yr3K
Search volume / yr-59.8%167K
Conversion rate1.1%
Avg price£14.81

Who owns the niche?

The top 5 brands hold 59% of demand, so 42% of the market is open.

42%

open market share

Brands · sellers42 · 113
Top-5 product click share14%
Open market42%
Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 158 products

Sponsored placement94%
New entrants (1y)21· 0 succeeded
Avg rating4.4★
Avg reviews3,050

Top Mens Leggings products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

£0£543£1K£2K£2K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

42 rising

Sellers

113

Top-5 brand share

59%

Top 20: 89%

Top-5 click share

14%

Top 20: 38%

Open market

37%

  • Under Armour25%
  • Runhit9%
  • Niksa9%
  • FDX8%
  • Roadbox7%
  • Sillictor4%

Mens Leggings demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume167KCVR1.1%Products158Brands42Top 5 Brands59%OOS Rate4.5%Rating4.4★Reviews3,050Avg BSR#213
15K10KSpike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 10.5×

Top Mens Leggings search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • mens base layer tops25K/yr
  • cycling base layer men8K/yr
  • baselayer mens12K/yr
  • skins for men18K/yr
  • under armour base layer16K/yr
  • sondico base layer men7K/yr
  • base layers10K/yr
  • long sleeve base layer men7K/yr
  • mens skins8K/yr
  • running base layer mens6K/yr

What reviews say buyers love and hate about Mens Leggings

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Size-Overall25%

Not too tight either

Quality-Overall17%

Excellent product

Warmth12%

Nice and Warm

Value For Money9%

Good Value

Comfort-Overall9%

Comfortable

What buyers complain about

64% of reviews
Size-Overall35%

Extremely small

Quality-Overall7%

Cheaper and better quality at primemark

Durability5%

Didn't last more than 1 year before splitting all down the back

Thickness5%

The polyester also feels a little thicker than the lighter weight ones I prefer, so it can feel a touch warmer, not terrible, just noticeable

Thin3%

Thin pants

Mens Leggings return rate & reasons

Why buyers send it back, as a share of all return requests.

4.7%

Return rate

87%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
72%
2Thin
4%
3Quality-Overall
3%
4Material Quality
2%
5Sleeve Fit
1%

Common Mens Leggings questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Mens Leggings 42/100 on Amazon United Kingdom — Skip it. The niche generates £27K/yr across 158 tracked products. 0 of 21 products launched in the last 360 days are still selling. Search demand moved -59.8% over the last 90 days.
Search demand for Mens Leggings on Amazon United Kingdom peaks in Jan–Oct–Nov–Dec, where the busiest month runs 10.5× the quietest.