Mens Hoodies
MaybeThe top 5 products take only 14% of clicks. But demand is soft, at -38.6% this quarter, so Mens Hoodies is a Maybe.
- Flapen Score
- 52 / 100Top 34% of 2,461 Fashion niches · +4 vs the category median of 4852
- Market size
- £309K/yr4.1M searches / yr
- 90-day growth
- -38.6%search demand this quarter
- Competition
- 14%top-5 click share · 56 brands · 130 sellers
Flapen Score
Mens Hoodies against its category
The dotted line is the Fashion average. Past it, Mens Hoodies is stronger. Inside it, weaker.
Market
The Mens Hoodies market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mens Hoodies 4.1M times last year and spent an estimated £309K. The top 5 brands take 53% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -38.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £309K a year.
- Searches, last 12 months
- 4.1M
- Growth, 90 days vs prior 90
- -38.6%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £309Ka year
- Peak month
- December6.9× the quietest month
- Top search term
- mens hoodies935K searches a year
02 · Price
A sale here is worth £16.83.
Listings sell for £16.83 on average, from £2.46 to £43.56. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £16.83 that is £2K to £4K a year per listing.
- Average price
- £16.83inside the $15 to $100 sweet spot
- Price range
- £2.46–£43.56
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 3.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #110 within Jumpers, Cardigans & Sweatshirts. It carries 11,848 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 90%
- Out of stock, average day
- 3.1%
- Average rank
- #110in Jumpers, Cardigans & Sweatshirts
- Average rating
- 4.32 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 11,848per listing
- Listings tracked
- 194
04 · Newcomers
2 of last year's 31 launches cleared the first-year sales bar.
31 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 31
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Mens Hoodies products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Black Hoodies For Men & Women UK - Unisex Plain Work Jumpers For Men and Women - Workwear Cotton Pullover Sweatshirt For Personal Use and Gifts - X Small (XS)
- Price
- £9.23
- Rating
- 4.4/5
- Reviews
- 569
- Age
- 5y ago

Black Hoodies For Men & Women UK - Unisex Plain Work Jumpers For Men and Women - Workwear Cotton Pullover Sweatshirt For Personal Use and Gifts - X Large (XL)
- Price
- £10.31
- Rating
- 4.4/5
- Reviews
- 569
- Age
- 5y ago

Amazon Essentials Mens Sweatshirt Black X-Large
- Price
- £14.09
- Rating
- 4.3/5
- Reviews
- 59,223
- Age
- 6y ago

True Face Mens Pullover Hoodie Hooded Top Long Sleeve Fleece Jacket Black M
- Price
- £6.69
- Rating
- 4.3/5
- Reviews
- 353
- Age
- 2y ago

D&H CLOTHING UK Premium Adult Unisex Premium XS-6XL Pullover Heavy Blended Hooded Fleece Jumper Work Wear Sweatshirt Hoodies Top Plain BNW Unisex Black
- Price
- £10.17
- Rating
- 4.4/5
- Reviews
- 3,916
- Age
- 7y ago
Trending
estimated 90-day click momentum
Amazon Essentials Girls Fleece Zip-Up Hoodie Sweatshirt Bright Pink 3 Years
- Price
- £7.91
- Rating
- 4.6/5
- Reviews
- 15,473
- Age
- 4y ago

Amazon Essentials Mens Full-Zip Fleece Hoodie (Available in Big & Tall) Charcoal Heather XS
- Price
- £9.49
- Rating
- 4.3/5
- Reviews
- 59,223
- Age
- 3y ago

Amazon Essentials Womens Fleece Full-Zip Hoodie (Available in Plus Size) Black M
- Price
- £13.73
- Rating
- 4.4/5
- Reviews
- 12,751
- Age
- 7y ago

Amazon Essentials Mens Pullover Sweatshirt Hoodie (Available in Big & Tall) Grape M
- Price
- £10.60
- Rating
- 4.4/5
- Reviews
- 51,490
- Age
- 4y ago

Amazon Essentials Mens Pullover Sweatshirt Hoodie (Available in Big & Tall) Forest Green M
- Price
- £13.14
- Rating
- 4.4/5
- Reviews
- 51,490
- Age
- 5y ago
Newest
by launch date
adidas Mens Essentials Feelcozy Fleece Hoodie Sweatshirt black/white M
- Price
- £19.91
- Rating
- 4.5/5
- Reviews
- 1,351
- Age
- 1mo ago

adidas Mens Essentials Feelcozy Fleece Hoodie Sweatshirt black/white XL
- Price
- £21.06
- Rating
- 4.5/5
- Reviews
- 1,351
- Age
- 1mo ago

adidas Mens Essentials Feelcozy Fleece Hoodie Sweatshirt black/white L
- Price
- £20.18
- Rating
- 4.5/5
- Reviews
- 1,351
- Age
- 1mo ago

FM London Mens Essentials Hoodie - Slightly Oversized Hoodie Heavyweight Design Breathable Cotton Blend Pullover Black
- Price
- £9.88
- Rating
- 3.7/5
- Reviews
- 102
- Age
- 10mo ago

Hello MrLin Cargo Hoodies For Men UK Tactical Sweatshirt Zip Up Hoodies Workout Gym Men Fashion Outdoor Work Hoodie Sweatshirts for men Grey
- Price
- £21.41
- Rating
- 4.4/5
- Reviews
- 140
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 14% of clicks, no more. An open shelf where new products get seen.
Brands
56 falling
Sellers
130
Est. top-5 brand share
53%
Top 20: 84%
Est. top-5 click share
14%
Top 20: 35%
Open market
43%
- Amazon Essentials26%
- adidas9%
- Gift Hub8%
- True Face5%
- LBL Leading the Better Life5%
- NIKE4%
Demand
Mens Hoodies search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 6.9×
Search terms
Top Mens Hoodies search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mens hoodies935K/yr
- hoodies for men uk651K/yr
- hoodie519K/yr
- mens hoodie409K/yr
- hoodies202K/yr
- mens zip up hoodies62K/yr
- black hoodie119K/yr
- mens hoodies zip up109K/yr
- zip up hoodie61K/yr
- adidas hoodie mens150K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Hoodies
We read the reviews and the return reasons for every product selling here.
“Too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Hoodies questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









