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Mens Dungarees

weak search conversion (0.4%) — Mens Dungarees doesn't clear our bar today.

Flapen Score

43
Skip it
Market size 7Growth 13Conversion 6Competition 79Returns 26Price range 85Avg price 94Brand share 50Review moat 36Quality gap 94
This niche Category average

Is Mens Dungarees profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Mens Dungarees is a £29K/yr Amazon United Kingdom market (288K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 43/100.

Mens Dungarees: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -25.0% over the last 90 days and 0.4% of searches end in a purchase.

£29K

revenue / yr

Units sold / yr2K
Search volume / yr-25.0%288K
Conversion rate0.4%
Avg price£22.48

Who owns the niche?

The top 5 brands hold 75% of demand, so 25% of the market is open.

25%

open market share

Brands · sellers16 · 35
Top-5 product click share36%
Open market25%
Avg brand age61 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.

0/100

page quality · 40 products

Sponsored placement75%
New entrants (1y)3· 0 succeeded
Avg rating4.0★
Avg reviews2,860

Top Mens Dungarees products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

£0£1K£3K£4K£6K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

35

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

36%

Top 20: 73%

Open market

21%

  • 989Zé ENZO32%
  • MAZALAT work wear24%
  • YOUTHUP12%
  • Portwest4%
  • ART.MAS4%
  • Enzo4%

Mens Dungarees demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume288KCVR0.4%Products40Brands16Top 5 Brands75%OOS Rate1.8%Rating4.0★Reviews2,860Avg BSR#54
15K10KSpike '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 2.6×

Top Mens Dungarees search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • mens dungarees67K/yr
  • bib and brace overalls for men59K/yr
  • dungarees mens46K/yr
  • bib and brace overalls16K/yr
  • work dungarees for men uk19K/yr
  • bib and brace18K/yr
  • mens dungarees denim12K/yr
  • mens bib and brace overalls8K/yr
  • work dungarees7K/yr
  • dungarees men8K/yr

What reviews say buyers love and hate about Mens Dungarees

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Quality-Overall36%

Good quality

Size-Overall12%

Great fit

Comfort-Overall11%

Comfy overall

Advertised Vs Actual Product6%

Does what its supposed to do

Value For Money6%

Value for money

What buyers complain about

81% of reviews
Size-Overall44%

Fit is very small

Value For Money13%

deffo not worth the money

Comfort-Overall6%

not comfortable to wear

Material Quality6%

Thin material

Strap/String Quality4%

Great idea, poor execution – straps wont stay put

Mens Dungarees return rate & reasons

Why buyers send it back, as a share of all return requests.

4.9%

Return rate

90%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
79%
2Material Quality
2%
3Thigh Fit
2%
4Quality-Overall
2%
5Waist Fit
2%

Common Mens Dungarees questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Mens Dungarees 43/100 on Amazon United Kingdom — Skip it. The niche generates £29K/yr across 40 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -25.0% over the last 90 days.
Search demand for Mens Dungarees on Amazon United Kingdom peaks in Oct–Nov, where the busiest month runs 2.6× the quietest.