Skip to content

Mens Denim Shorts

Maybe

Search demand grew +251.8% this quarter. But shoppers spend only $35K a year here, so Mens Denim Shorts is a Maybe.

Filters Trending
Flapen Score
60
60 / 100
Top 12% of 2,461 Fashion niches · +12 vs the category median of 48
Market size
£35K/yr218K searches / yr
90-day growth
+251.8%search demand this quarter
Competition
24%top-5 click share · 20 brands · 31 sellers

Flapen Score

Mens Denim Shorts against its category

The dotted line is the Fashion average. Past it, Mens Denim Shorts is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mens Denim Shorts market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mens Denim Shorts 218K times last year and spent an estimated £35K. The top 5 brands take 71% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

0.9% of searches ended in a purchase last week.

Shoppers searched for this 218K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +251.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.

Searches, last 12 months
218K
Growth, 90 days vs prior 90
+251.8%
Conversion, latest week
0.9%
Market size, estimated
£35Ka year
Top search term
mens denim shorts75K searches a year

02 · Price

A sale here is worth £18.32.

Listings sell for £18.32 on average, from £8.20 to £30.70. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £18.32 that is £0 to £2K a year per listing.

Average price
£18.32inside the $15 to $100 sweet spot
Price range
£8.20–£30.70
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #338 within Shorts. It carries 2,348 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
62%
Out of stock, average day
4.2%
Average rank
#338in Shorts
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,348per listing
Listings tracked
87

04 · Newcomers

Amazon counts 0 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Mens Denim Shorts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

£0£694£1K£2K£3K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

31

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

24%

Top 20: 55%

Open market

24%

  • 989Zé ENZO28%
  • Amazon Essentials14%
  • GINGTTO13%
  • Xact9%
  • ZOXOZ7%
  • Crosshatch5%

Search terms

Top Mens Denim Shorts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mens denim shorts75K/yr
  • denim shorts mens49K/yr
  • jean shorts men29K/yr
  • mens jeans shorts23K/yr
  • mens jean shorts14K/yr
  • denim shorts men11K/yr
  • denim shorts for men7K/yr
  • mens shorts denim5K/yr
  • mini denim shorts5K/yr

Reviews and returns

What reviews say buyers love and hate about Mens Denim Shorts

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall42%+2.18

2 sizes too small

Very small sizing wronh

Bit oversized

Color21%−0.26

The light gray colour is much darker than the picture on Amazon

same size same shorts different colour

Colour not even close to picture

Quality-Overall19%+0.72

Disappointed really with a premium brand

Quality control not good enough

Poor quality

Stitch/Finish/Polish7%−0.08

Poor finish

Also some stitching is not done properly

Strap/String Quality4%−0.05

Nice colour really soft smart shorts chose to except a partial refund as the string cord was hanging on literally

Love

Size-Overall49%+2.18

Fits perfect

Size is well under usual

fit true to size

Quality-Overall22%+0.72

those shorts are good quality

Excellent product

Good Quality

Comfort-Overall12%+1.08

Very comfortable and I like them

Nice fit, comfy and look good

Comfy

Value For Money8%+0.78

shape at great value

Reasonable price

Worth the money

Waist Fit3%−0.10

the waist size 36 is ok

Return

2.2% Return rate 92% Fixable by listing

Size-Overall56%▇█▅▇██

2 sizes too small

Very small sizing wronh

Bit oversized

Waist Fit16%▇███▆▅
Thigh Fit6%▁▁█▅▂▃
Color3%█▁▁▁▅▃

The light gray colour is much darker than the picture on Amazon

same size same shorts different colour

Colour not even close to picture

Length3%▁█▁▅▅▄

FAQ

Common Mens Denim Shorts questions

Answered from the same tracked data.