Mens Boat & Deck Shoes

Shoppers searched for this 329K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +102.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months

329K

Growth, 90 days vs prior 90

+102.9%

Conversion, latest week

0.4%

Market size, estimated

£32Ka year

Peak month

July3.1× the quietest month

Top search term

boat shoes men71K searches a year

Listings sell for £27.86 on average, from £6.43 to £112.43. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £27.86 that is £0 to £3K a year per listing.

Average price

£27.86inside the $15 to $100 sweet spot

Price range

£6.43–£112.43

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£3K

Returns

4.3%of orders · Amazon United Kingdom median 0.6%

84% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #127 within Shoes. It carries 1,984 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

77%

Out of stock, average day

6.3%

Average rank

#127in Shoes

Average rating

4.24 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,984per listing

Listings tracked

196

23 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

23

Successful launches

0Amazon's first-year sales bar

Average brand age

59 months