Men Clothes
FailBuyers convert on only 0.3% of searches, so Men Clothes is a Fail.
- Flapen Score
- 48 / 100Ranks 1,186 of 2,461 Fashion niches · on the category median48
- Market size
- £28K/yr417K searches / yr
- 90-day growth
- +1.8%search demand this quarter
- Competition
- 20%top-5 click share · 37 brands · 125 sellers
Flapen Score
Men Clothes against its category
The dotted line is the Fashion average. Past it, Men Clothes is stronger. Inside it, weaker.
Market
The Men Clothes market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Men Clothes 417K times last year and spent an estimated £28K. The top 5 brands take 72% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
0.3% of searches ended in a purchase last week.
Shoppers searched for this 417K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.
- Searches, last 12 months
- 417K
- Growth, 90 days vs prior 90
- +1.8%
- Conversion, latest week
- 0.3%
- Market size, estimated
- £28Ka year
- Peak month
- December3.2× the quietest month
- Top search term
- superdry t shirt men61K searches a year
02 · Price
A sale here is worth £20.61.
Listings sell for £20.61 on average, from £8.51 to £56.33. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £20.61 that is £0 to £2K a year per listing.
- Average price
- £20.61inside the $15 to $100 sweet spot
- Price range
- £8.51–£56.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #996 within Jumpers, Cardigans & Sweatshirts. It carries 4,139 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 61%
- Out of stock, average day
- 11.8%
- Average rank
- #996in Jumpers, Cardigans & Sweatshirts
- Average rating
- 4.39 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,139per listing
- Listings tracked
- 99
04 · Newcomers
Amazon counts 2 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Men Clothes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Mens DKNY GIANTS - 3pk Black/White/Grey
- Price
- £16.06
- Rating
- 4.3/5
- Reviews
- 3,957
- Age
- 4y ago

Superdry Essential Logo Embroidered Short Sleeve T-Shirt L Lauren Navy/Fluro Lime L
- Price
- £17.44
- Rating
- 4.5/5
- Reviews
- 309
- Age
- 2y ago

Superdry Vintage Logo Heritage Relaxed Hoody Men - L
- Price
- £43.81
- Rating
- 4.4/5
- Reviews
- 67
- Age
- 1y ago

Superdry Mens Vintage Logo Heritage Relaxed T-Shirt Eclipse Navy XL
- Price
- £21.92
- Rating
- 4.4/5
- Reviews
- 27
- Age
- 1y ago

Superdry Mens Vintage Athletic Baseball Top Long Sleeve T-Shirt (Grey Grindle/Eclipse Navy) M
- Price
- £24.70
- Rating
- 4.7/5
- Reviews
- 14
- Age
- 1y ago
Trending
90-day click momentum
Superdry Mens Essential Logo T-Shirt Expedition Red (UK Alpha L Regular Regular Expedition Red)
- Price
- £18.27
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 5mo ago

Charles Wilson 5 Pack Plain Crew Neck T-Shirt (X-Large Dark Essentials Type 41)
- Price
- £27.98
- Rating
- 4.6/5
- Reviews
- 35,580
- Age
- 7y ago

Wrangler Marston Mens T-Shirts - Pack of 3. Lightweight Cotton T-Shirts for Men UK Black/Grey Marl/White T Shirt Multipack S
- Price
- £17.53
- Rating
- 4.0/5
- Reviews
- 96
- Age
- 1y ago

Superdry Essential Logo Embroidered Short Sleeve T-Shirt M Optic/Hazard Orange M
- Price
- £16.53
- Rating
- 4.6/5
- Reviews
- 47
- Age
- 2y ago

Superdry VL Heritage Relaxed Tee M1012216A Rust Orange Marl 2XL
- Price
- £23.91
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Newest
by launch date
Superdry Mens Essential Logo T-Shirt Expedition Red (UK Alpha L Regular Regular Expedition Red)
- Price
- £18.27
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 5mo ago

Superdry VL Heritage Relaxed Tee M1012216A Rust Orange Marl 2XL
- Price
- £23.91
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

Superdry Mens Vintage Logo Heritage Relaxed T-Shirt Eclipse Navy XL
- Price
- £21.92
- Rating
- 4.4/5
- Reviews
- 27
- Age
- 1y ago

Superdry Mens Vintage Logo Heritage Relaxed T-Shirt Optic M
- Price
- £21.55
- Rating
- 4.4/5
- Reviews
- 27
- Age
- 1y ago

Superdry Mens Vintage Logo Heritage Relaxed T-Shirt Eclipse Navy M
- Price
- £21.60
- Rating
- 4.4/5
- Reviews
- 27
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 20% of clicks. An open shelf where new products get seen.
Brands
37 rising
Sellers
125
Top-5 brand share
72%
Top 20: 93%
Top-5 click share
20%
Top 20: 50%
Open market
26%
- Superdry51%
- DKNY12%
- Levi's4%
- adidas3%
- JACKETOWN3%
- JACK & JONES2%
Demand
Men Clothes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.2×
Search terms
Top Men Clothes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- superdry t shirt men61K/yr
- superdry91K/yr
- men clothes59K/yr
- clothes for men32K/yr
- superdry hoodie men57K/yr
- clothes men22K/yr
- men clothing24K/yr
- mens superdry t shirts8K/yr
- man clothes7K/yr
- man clothes for men7K/yr
Reviews and returns
What reviews say buyers love and hate about Men Clothes
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
A bit tight
They are not fitted
Far too small
Not made good
Cheap and nasty
Poor quality
Nothing like the pictures advertising the shirt
Poor description
Misinformation
really cheap material
Bad material
Pretty thin material
These boxers are not sized correctly the waistband is very thick elastic
The elasticated waist was poor
Especially the rubber belt seems to be a bit too tight now
Love
Good quality arrived quickly
These are great quality t-shirts
Decent quality
true to size
Good fit as described
Fit well
Good value for money
Great Value
Good price
Very comfortable
Overall, fine for everyday use,
comfortable to wear
The material feels premium
Good material
lightweight material
Return
2.3% Return rate 85% Fixable by listing
A bit tight
They are not fitted
Far too small
really cheap material
Bad material
Pretty thin material
Not made good
Cheap and nasty
Poor quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Men Clothes questions
Answered from the same tracked data.









