Men Clothes

Shoppers searched for this 417K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months

417K

Growth, 90 days vs prior 90

+1.8%

Conversion, latest week

0.3%

Market size, estimated

£28Ka year

Peak month

December3.2× the quietest month

Top search term

superdry t shirt men61K searches a year

Listings sell for £20.61 on average, from £8.51 to £56.33. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £20.61 that is £0 to £2K a year per listing.

Average price

£20.61inside the $15 to $100 sweet spot

Price range

£8.51–£56.33

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

2.3%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #996 within Jumpers, Cardigans & Sweatshirts. It carries 4,139 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

61%

Out of stock, average day

11.8%

Average rank

#996in Jumpers, Cardigans & Sweatshirts

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,139per listing

Listings tracked

99

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months