Melanie Martinez
FailShoppers spend an estimated $16K a year here, so Melanie Martinez is a Fail.
- Flapen Score
- 33 / 100Ranks 2,262 of 2,461 Fashion niches · −15 vs the category median of 4833
- Market size
- £16K/yr112K searches / yr
- 90-day growth
- -22.9%search demand this quarter
- Competition
- 59%top-5 click share · 7 brands · 22 sellers
Flapen Score
Melanie Martinez against its category
The dotted line is the Fashion average. Past it, Melanie Martinez is stronger. Inside it, weaker.
Market
The Melanie Martinez market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Melanie Martinez 112K times last year and spent an estimated £16K. The top 5 brands take 96% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.
- Searches, last 12 months
- 112K
- Growth, 90 days vs prior 90
- -22.9%
- Conversion, latest week
- 1.2%
- Market size, estimated
- £16Ka year
- Peak month
- December7.9× the quietest month
- Top search term
- melanie martinez83K searches a year
02 · Price
A sale here is worth £12.12.
Listings sell for £12.12 on average, from £2.92 to £19.81. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £12.12 that is £0 to £1K a year per listing.
- Average price
- £12.12under the $15 to $100 sweet spot
- Price range
- £2.92–£19.81
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
39% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 39.3% of listings are out of stock. The average listing ranks #5,978 within Tops, T-Shirts & Shirts. It carries 62 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 39%
- Prime listings
- 56%
- Out of stock, average day
- 39.3%
- Average rank
- #5,978in Tops, T-Shirts & Shirts
- Average rating
- 4.62 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 62per listing
- Listings tracked
- 18
04 · Newcomers
0 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Melanie Martinez products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
WEA Melanie Martinez Portals Album T-Shirt Black S
- Price
- £17.88
- Rating
- 4.6/5
- Reviews
- 366
- Age
- 2y ago

AKTAP Singer Album Inspired Tote Bag Singer Merch Music Love Fans Gifts American Singer Shoulder Bag M-Music Tour 2024 Gift (TB Death Album Tote-PY2)
- Price
- £11.42
- Rating
- 4.3/5
- Reviews
- 3
- Age
- 1y ago

WEA Melanie Martinez Portals Album T-Shirt Black Medium
- Price
- £15.69
- Rating
- 4.6/5
- Reviews
- 366
- Age
- 3y ago

Rock Off officially licensed products Melanie Martinez Hades Jumping T Shirt Natural Large
- Price
- £12.44
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Popular Singer Stickers 60pcs Melanie Idol Stickers Aesthetic Vinyl Waterproof Decals for Laptop Luggage Skateboard Guitar
- Price
- £2.92
- Rating
- 4.3/5
- Reviews
- 34
- Age
- 1y ago
Trending
estimated 90-day click momentum
Rock Off officially licensed products Melanie Martinez Hades Heart T Shirt Sand Large
- Price
- £12.49
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

Rock Off officially licensed products Melanie Martinez Lost My Soul T Shirt Sand Large
- Price
- £11.73
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Melanie Martinez Lost My Soul Official Tee T-Shirt Mens Unisex (Large)
- Price
- £18.69
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Rock Off officially licensed products Melanie Martinez Hades Jumping T Shirt Natural S
- Price
- £12.44
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Rock Off officially licensed products Melanie Martinez Hades Jumping T Shirt Natural Large
- Price
- £12.44
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago
Newest
by launch date
Melanie Martinez Lost My Soul Official Tee T-Shirt Mens Unisex (Large)
- Price
- £18.69
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Rock Off officially licensed products Melanie Martinez Hades Jumping T Shirt Natural Large
- Price
- £12.44
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Rock Off officially licensed products Melanie Martinez Hades Jumping T Shirt Natural S
- Price
- £12.44
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Rock Off officially licensed products Melanie Martinez Lost My Soul T Shirt Sand Large
- Price
- £11.73
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Rock Off officially licensed products Melanie Martinez Hades Heart T Shirt Sand Large
- Price
- £12.49
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
22
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 100%
Open market
2%
- Rock Off officially licensed products29%
- AKTAP29%
- Melanie Martinez28%
- NEULEBEN6%
- omle5%
- Yangsiw2%
- Open — no brand owns it (1 brand, 2%)
Demand
Melanie Martinez search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.9×
Search terms
Top Melanie Martinez search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- melanie martinez83K/yr
- melanie martinez merch15K/yr
- melanie martinez poster8K/yr
- melanie martinez merchandise5K/yr
- melanie martinez k-12990/yr
Reviews and returns
What reviews say buyers love and hate about Melanie Martinez
We read the reviews and the return reasons for every product selling here.
“Bag was really well made”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
4 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Melanie Martinez questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









