Maternity Leggings

Shoppers searched for this 286K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -35.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £79K a year.

Searches, last 12 months

286K

Growth, 90 days vs prior 90

-35.4%

Conversion, latest week

2.0%

Market size, estimated

£79Ka year

Peak month

September2.4× the quietest month

Top search term

maternity leggings211K searches a year

Listings sell for £13.92 on average, from £7.68 to £24.95. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £13.92 that is £3K to £7K a year per listing.

Average price

£13.92under the $15 to $100 sweet spot

Price range

£7.68–£24.95

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£3K–£7K

Returns

4.7%of orders · Amazon United Kingdom median 0.6%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #35 within Maternity. It carries 645 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

7.7%

Average rank

#35in Maternity

Average rating

4.28 starsAmazon United Kingdom average 4.36 stars

Average reviews

645per listing

Listings tracked

25

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months