Mario Hat
FailShoppers spend an estimated $24K a year here, so Mario Hat is a Fail.
- Flapen Score
- 32 / 100Ranks 2,287 of 2,461 Fashion niches · −16 vs the category median of 4832
- Market size
- £24K/yr73K searches / yr
- 90-day growth
- -26.2%search demand this quarter
- Competition
- 86%top-5 click share · 9 brands · 20 sellers
Flapen Score
Mario Hat against its category
The dotted line is the Fashion average. Past it, Mario Hat is stronger. Inside it, weaker.
Market
The Mario Hat market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mario Hat 73K times last year and spent an estimated £24K. The top 5 brands take 91% of clicks. Demand peaks in Oct–Nov. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.
- Searches, last 12 months
- 73K
- Growth, 90 days vs prior 90
- -26.2%
- Conversion, latest week
- 2.8%
- Market size, estimated
- £24Ka year
- Peak month
- October9.7× the quietest month
- Top search term
- mario hat47K searches a year
02 · Price
A sale here is worth £11.51.
Listings sell for £11.51 on average, from £5.06 to £18.52. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £11.51 that is £1K to £3K a year per listing.
- Average price
- £11.51under the $15 to $100 sweet spot
- Price range
- £5.06–£18.52
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 1.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
55% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 36.1% of listings are out of stock. The average listing ranks #675 within Boys. It carries 535 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 82%
- Out of stock, average day
- 36.1%
- Average rank
- #675in Boys
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 535per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Mario Hat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Get Trend Super Mario Baseball Cap Sunglasses Set for Boys Adjustable Sun Hat 100% UV Shades Kids Holiday Essentials Gaming Gifts (Red Super Mario)
- Price
- £13.82
- Rating
- 4.7/5
- Reviews
- 174
- Age
- 9mo ago

Get Trend Super Mario Baseball Cap Sunglasses Set for Boys Adjustable Sun Hat 100% UV Shades Kids Holiday Essentials Gaming Gifts (Green Super Mario)
- Price
- £13.38
- Rating
- 4.7/5
- Reviews
- 174
- Age
- 9mo ago

Nintendo boys Baseball Navy 7 Years
- Price
- £18.52
- Rating
- 4.8/5
- Reviews
- 193
- Age
- 3y ago

Super Mario Bros. Mario Accessory Kit for Kids Officially Licensed by Disguise Includes Character Hat Mustache and Lined White Gloves Pair with Disguise Dress Up
- Price
- £16.26
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 9y ago

Kraja Gaming Character Cap Video Game Hats with Slot for Favourite Character Letter Insert (Red)
- Price
- £11.05
- Rating
- 3.9/5
- Reviews
- 6
- Age
- 2y ago
Trending
estimated 90-day click momentum
Get Trend Super Mario Baseball Cap Sunglasses Set for Boys Adjustable Sun Hat 100% UV Shades Kids Holiday Essentials Gaming Gifts (Green Super Mario)
- Price
- £13.38
- Rating
- 4.7/5
- Reviews
- 174
- Age
- 9mo ago

Get Trend Super Mario Baseball Cap Sunglasses Set for Boys Adjustable Sun Hat 100% UV Shades Kids Holiday Essentials Gaming Gifts (Red Super Mario)
- Price
- £13.82
- Rating
- 4.7/5
- Reviews
- 174
- Age
- 9mo ago

Komonee Duo Pack M Red L Green Foam Hat Cap Fancy Dress Up Adult Halloween Couple Pair Outfit Costume Party
- Price
- £9.91
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 1y ago

Nintendo boys Baseball Navy 7 Years
- Price
- £18.52
- Rating
- 4.8/5
- Reviews
- 193
- Age
- 3y ago

Super Mario Cap for Boys & Girls | Kids White Black One Size Gamer Snapback | Baseball Hat Childrens Game Gift Merchandise One Size
- Price
- £12.74
- Rating
- 4.6/5
- Reviews
- 111
- Age
- 4y ago
Newest
by launch date
Get Trend Super Mario Baseball Cap Sunglasses Set for Boys Adjustable Sun Hat 100% UV Shades Kids Holiday Essentials Gaming Gifts (Red Super Mario)
- Price
- £13.82
- Rating
- 4.7/5
- Reviews
- 174
- Age
- 9mo ago

Get Trend Super Mario Baseball Cap Sunglasses Set for Boys Adjustable Sun Hat 100% UV Shades Kids Holiday Essentials Gaming Gifts (Green Super Mario)
- Price
- £13.38
- Rating
- 4.7/5
- Reviews
- 174
- Age
- 9mo ago

Komonee Duo Pack M Red L Green Foam Hat Cap Fancy Dress Up Adult Halloween Couple Pair Outfit Costume Party
- Price
- £9.91
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 1y ago

FORETOGO Plumber Costume Kit with Red Cap Moustache & White Gloves
- Price
- £5.06
- Rating
- 3.9/5
- Reviews
- 7
- Age
- 1y ago

Kraja Gaming Character Cap Video Game Hats with Slot for Favourite Character Letter Insert (Red)
- Price
- £11.05
- Rating
- 3.9/5
- Reviews
- 6
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 86% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
20
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
86%
Top 20: 100%
Open market
6%
- Get Trend68%
- Nintendo12%
- Disguise6%
- Generico3%
- Super Mario3%
- Komonee2%
- Open — no brand owns it (3 brands, 6%)
Demand
Mario Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 9.7×
Search terms
Top Mario Hat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mario hat47K/yr
- mario cap7K/yr
- super mario hat6K/yr
- mario hat kids3K/yr
- mario accessories5K/yr
- mario hat adult5K/yr
Reviews and returns
What reviews say buyers love and hate about Mario Hat
We read the reviews and the return reasons for every product selling here.
“nothing abit of eyelash glue cant fix”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mario Hat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









