man city mug
Worth a lookShows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Great174.54avg incumbent reviews — the moat a new listing must climb
Avg price
Great£18.98avg listing price — sweet spot $15–$100
Price range
Great£7.49–£46.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Market size
Good£507K£507K/yr · 975K searches
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Growth
Okay+3.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, man city mug is a £507K/yr Amazon United Kingdom market (975K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 56/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
man city mug market data
- Units sold / yr
- 25K–30K
- avg 100–250/product
- Revenue / yr
- £475K–£569K
- units × avg price
- Conversion rate
- 2.7%
- Avg BSR
- #292
- Page quality
- 0%
- Prime
- 87%
- Sponsored
- 79%
- Out of stock
- 2.0%
- Avg brand age
- 40 months
- Avg seller age
- 182 days
Competition & brand share
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.Brands
11 falling
Sellers
67
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
40%
Top 20: 79%
Open market
7%
- MANCHESTER CITY56%
- PUMA19%
- Hy-Pro9%
- FOCO4%
- The Gift Scholars3%
- Generic2%
- Open — no brand owns it (5 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +3.9% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 6.4×
Top man city mug search terms
- man city199K/yr
- manchester city157K/yr
- city101K/yr
- man city gifts for boys189K/yr
- manchester city gifts for boys93K/yr
- man city gifts for men83K/yr
- man city gifts61K/yr
- manchester city gifts for men50K/yr
- manchester city gifts26K/yr
- manchester city merchandise6K/yr
Top man city mug products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Manchester City F.C. Manchester City Short Pyjamas 9-10 years Blue
MANCHESTER CITY£11.924.6★228 rev
MANCHESTER CITY F.C. Baseball Cap or Bucket Hat and Kids Sunglasses Set Summer Sun Hat 100% UV Holiday Essentials Boys Gifts (Navy Cap)
MANCHESTER CITY£11.294.9★42 rev
MANCHESTER CITY F.C. Baseball Cap or Bucket Hat and Kids Sunglasses Set Summer Sun Hat 100% UV Holiday Essentials Boys Gifts (Navy Bucket)
MANCHESTER CITY£12.174.4★28 rev
MANCHESTER CITY Short Pyjamas 11-12 years Blue
MANCHESTER CITY£11.924.6★228 rev
PUMA Manchester City FC Mens Away Jersey 25/26 Black (Black) m
PUMA£46.484.6★114 rev
Newest
by launch date
FOCO Officially Licensed Manchester City FC Glide Backpack
FOCO£19.212 rev
PUMA Manchester City FC Mens Home Jersey 25/26 Blue (Team Light Blue x White) m
PUMA£40.11173 rev
Themed Manchester City FC Crest LED Backlit Wallpop
Themed£39.7912 rev
Funko POP! Football: Manchester City FC - Erling Haaland - Celebration Pose - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys For Kids & Adults - Model Figure for Collectors
Funko£10.97155 rev
PUMA Manchester City FC Mens Away Jersey 25/26 Black (Black) m
PUMA£46.48114 rev
Trending
90-day click momentumFOCO Officially Licensed Manchester City FC Glide Backpack
FOCO£19.214.0★
PUMA Manchester City King Sweatshirt - Unisex - Black - S
PUMA£26.624.5★
PUMA Manchester City FC Mens Home Jersey 25/26 Blue (Team Light Blue x White) m
PUMA£40.114.6★
MANCHESTER CITY Short Pyjamas 11-12 years Blue
MANCHESTER CITY£11.924.6★
PUMA Manchester City FC Mens Away Jersey 25/26 Black (Black) m
PUMA£46.484.6★
What buyers say about man city mug
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality and they arrived in good condition, on time”
“Excellent fit”
“Good value for money”
“As advertised”
“an idea gift”
“Lovely and soft”
“Good Quality & lightweight”
“Size small for my 12 year old perfect washes well”
“comfortable”
“Nice adjustable cap”
What buyers complain about
“Cheap & badly made”
“However, It Marks and Dents Easily”
“Not fit for the dogs basket”
“Leaks”
“Defective product”
“alas the remote didn't work I contacted them”
“Ripped pocket and hole in other pocket”
“Not worth the money”
“I would have preferred to have a gift to give”
“It had a stain on the shoulder”
Top return reasons
Common questions
- Is man city mug profitable to sell on Amazon United Kingdom?
- The niche generates £507K/yr across 39 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is +3.9%. Flapen's verdict: Worth a look (56/100).
- How competitive is the man city mug niche?
- 11 brands and 67 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in man city mug?
- Top complaints mined from reviews: Quality-Overall, Durability, Size-Overall. The return rate is 1.1%.
- When does demand for man city mug peak?
- Demand peaks in Nov–Dec; the busiest month runs 6.4× the quietest.
- What does it cost to enter the man city mug niche?
- Listings span £7.49–£46.48; the average listing price is £18.98 (sweet spot $15–$100). The average incumbent carries 175 reviews — the moat a new listing must climb.