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Luggage Tags

Pass

Luggage Tags scores 65 out of 100, a Pass. Shoppers spend an estimated $575K a year here, search demand grew +33.6% this quarter, and an estimated 0.4% of orders come back.

Flapen Score
65
65 / 100
Top 4% of 2,461 Fashion niches · +17 vs the category median of 48
Market size
£575K/yr1.5M searches / yr
90-day growth
+33.6%search demand this quarter
Competition
30%top-5 click share · 39 brands · 82 sellers

Flapen Score

Luggage Tags against its category

The dotted line is the Fashion average. Past it, Luggage Tags is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Luggage Tags market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Luggage Tags 1.5M times last year and spent an estimated £575K. The top 5 brands take 50% of clicks. Demand peaks in Jul–Aug. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +33.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £575K a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
+33.6%
Conversion, latest week
7.1%
Market size, estimated
£575Ka year
Peak month
August1.9× the quietest month
Top search term
luggage tags789K searches a year

02 · Price

A sale here is worth £5.29.

Listings sell for £5.29 on average, from £2.57 to £16.48. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,000 to 1,250 of them. At £5.29 that is £5K to £7K a year per listing.

Average price
£5.29under the $15 to $100 sweet spot
Price range
£2.57–£16.48
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
100K–125K
Units per listing a year
1,000–1,250
Revenue per listing a year
£5K–£7K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #56 within Luggage & Travel Gear. It carries 2,484 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
98%
Out of stock, average day
3.4%
Average rank
#56in Luggage & Travel Gear
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,484per listing
Listings tracked
56

04 · Newcomers

2 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
2Amazon's first-year sales bar
Average brand age
30 months

Products

Top Luggage Tags products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 30% of clicks, no more. An open shelf where new products get seen.

£0£12K£23K£35K£46K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

39 falling

Sellers

82

Est. top-5 brand share

50%

Top 20: 86%

Est. top-5 click share

30%

Top 20: 72%

Open market

46%

  • flintronic18%
  • Teskyer14%
  • Redamancy7%
  • GAOHUI6%
  • Generic5%
  • Alyvisun5%

Demand

Luggage Tags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.9×

Search terms

Top Luggage Tags search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • luggage tags789K/yr
  • luggage tags for suitcases182K/yr
  • suitcase tags113K/yr
  • luggage tag109K/yr
  • luggage labels70K/yr
  • luggage labels for suitcases46K/yr
  • suitcase tags for luggage33K/yr
  • suitcase tag33K/yr
  • travel tags for luggage23K/yr
  • luggage tags for suitcases uk24K/yr

Reviews and returns

What reviews say buyers love and hate about Luggage Tags

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Size-Overall”
0.4%of orders come back
“Too small”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Luggage Tags questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data