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Longchamp Bag Organiser

Fail

Buyers convert on only 1.2% of searches, so Longchamp Bag Organiser is a Fail.

Flapen Score
47
47 / 100
Ranks 1,282 of 2,461 Fashion niches · −1 vs the category median of 48
Market size
£143K/yr1.2M searches / yr
90-day growth
-7.9%search demand this quarter
Competition
45%top-5 click share · 23 brands · 41 sellers

Flapen Score

Longchamp Bag Organiser against its category

The dotted line is the Fashion average. Past it, Longchamp Bag Organiser is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Longchamp Bag Organiser market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Longchamp Bag Organiser 1.2M times last year and spent an estimated £143K. The top 5 brands take 63% of clicks. Demand peaks in Aug–Sep. Flapen scores it 47 out of 100, a Fail.

01 · Demand

1.2% of searches ended in a purchase last week.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £143K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
-7.9%
Conversion, latest week
1.2%
Market size, estimated
£143Ka year
Peak month
August5.9× the quietest month
Top search term
bag organiser290K searches a year

02 · Price

A sale here is worth £9.83.

Listings sell for £9.83 on average, from £5.24 to £17.52. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At £9.83 that is £10K to £12K a year per listing.

Average price
£9.83under the $15 to $100 sweet spot
Price range
£5.24–£17.52
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
£10K–£12K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #25 within Luggage & Travel Gear. It carries 487 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
97%
Out of stock, average day
9.5%
Average rank
#25in Luggage & Travel Gear
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
487per listing
Listings tracked
34

04 · Newcomers

Amazon counts 0 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Longchamp Bag Organiser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£21K£29K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 falling

Sellers

41

Top-5 brand share

63%

Top 20: 97%

Top-5 click share

45%

Top 20: 84%

Open market

32%

  • shangtushunli26%
  • HYEPNED14%
  • JJ PRIME10%
  • Berelin6%
  • D.DUO6%
  • Fentar5%

Demand

Longchamp Bag Organiser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 5.9×

Search terms

Top Longchamp Bag Organiser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bag organiser290K/yr
  • longchamp bag organiser304K/yr
  • handbag organiser138K/yr
  • bag organiser insert83K/yr
  • tote bag organiser48K/yr
  • handbag organiser insert45K/yr
  • bag insert41K/yr
  • bag inserts organiser27K/yr
  • bag organisers35K/yr
  • organiser bag22K/yr

Reviews and returns

What reviews say buyers love and hate about Longchamp Bag Organiser

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall28%−0.17

it is way too short

coz too large

Too small

Quality-Overall10%

Looks a bit cheap however seems to do the job

Cheaply made, feel apart within 2 weeks of using it

Poor quality

Weight Heavy8%−0.13

It made my bag like 2 x heavier

Too heavy b4 I add it to the handbag which makes the handbag very heavy

Shape/Style6%−0.03

However, not quite the right shape for the bag I had hope to place it in, so back it went

more irregular shaped items don't fit in particularly well or fall out

Material Quality6%−0.04

I don't like the material, it's like kite material very crinkly and noisy

Only gave 3 stars as the material started to fray

Material could be stronger

Love

Size-Overall21%−0.17

Great fit

Fits my bag perfectly

Fits in the bag well

Quality-Overall14%

Great quality to keep my longchamps bag nice and

Great quality, lots of pockets, and provides structure to a floppy tote bag

Decent quality

Ease Of Use9%+0.95

its so easy to use

Very handy

Really handy to have

Organizing Capabilities9%

Compact Bag Organiser with Useful Pockets

really good organised,

Love this bag organizer

Value For Money9%+1.04

Good value

Great value

Reasonable price

Return

2.4% Return rate 89% Fixable by listing

Size-Overall82%████▇█

it is way too short

coz too large

Too small

Quality-Overall4%▅▇▅▅█▄

Looks a bit cheap however seems to do the job

Cheaply made, feel apart within 2 weeks of using it

Poor quality

Color2%▅▃▂▆▆█

Despite it being a light colour it does not get/ look dirty

Its dark inside a lighter colour would be better

Weight Heavy2%▁▇█▅▄▃

It made my bag like 2 x heavier

Too heavy b4 I add it to the handbag which makes the handbag very heavy

Material Quality2%▇▃▇█▅▃

I don't like the material, it's like kite material very crinkly and noisy

Only gave 3 stars as the material started to fray

Material could be stronger

FAQ

Common Longchamp Bag Organiser questions

Answered from the same tracked data.