Loafers Shoes for Women
MaybeThe top 5 products take only 12% of clicks. But buyers convert on only 0.2% of searches, so Loafers Shoes for Women is a Maybe.
- Flapen Score
- 52 / 100Top 34% of 2,461 Fashion niches · +4 vs the category median of 4852
- Market size
- £59K/yr1.1M searches / yr
- 90-day growth
- +24.0%search demand this quarter
- Competition
- 12%top-5 click share · 48 brands · 100 sellers
Flapen Score
Loafers Shoes for Women against its category
The dotted line is the Fashion average. Past it, Loafers Shoes for Women is stronger. Inside it, weaker.
Market
The Loafers Shoes for Women market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Loafers Shoes for Women 1.1M times last year and spent an estimated £59K. The top 5 brands take 71% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
0.2% of searches ended in a purchase last week.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- +24.0%
- Conversion, latest week
- 0.2%
- Market size, estimated
- £59Ka year
- Peak month
- April2.7× the quietest month
- Top search term
- mary jane shoes for women261K searches a year
02 · Price
A sale here is worth £23.70.
Listings sell for £23.70 on average, from £5.60 to £95.68. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £23.70 that is £0 to £2K a year per listing.
- Average price
- £23.70inside the $15 to $100 sweet spot
- Price range
- £5.60–£95.68
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 4.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
68% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #224 within Shoes. It carries 4,849 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 60%
- Out of stock, average day
- 10.5%
- Average rank
- #224in Shoes
- Average rating
- 4.29 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,849per listing
- Listings tracked
- 218
04 · Newcomers
Amazon counts 2 of last year's 30 launches as successful.
30 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 30
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Loafers Shoes for Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Amazon Essentials Womens Mary Jane Ballet Pumps Black Velvet 7 UK
- Price
- £16.27
- Rating
- 4.4/5
- Reviews
- 1,767
- Age
- 1y ago

Amazon Essentials Womens Mary Jane Ballet Pumps Black Velvet 2 UK
- Price
- £15.74
- Rating
- 4.4/5
- Reviews
- 1,767
- Age
- 1y ago

Amazon Essentials Womens Mary Jane Ballet Pumps Burgundy Velvet 7 UK
- Price
- £16.89
- Rating
- 4.4/5
- Reviews
- 1,767
- Age
- 1y ago

Lilley Womens Black Patent Buckle T-Bar Shoe - Size 6 UK - Black
- Price
- £12.30
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 10y ago

Amazon Essentials Womens Mary Jane Ballet Pumps Burgundy Velvet 5.5 UK
- Price
- £16.58
- Rating
- 4.4/5
- Reviews
- 1,767
- Age
- 1y ago
Trending
90-day click momentum
Amazon Essentials Womens Belice Ballet Flat Gold 10.5 UK
- Price
- £14.25
- Rating
- 4.1/5
- Reviews
- 80,603
- Age
- 6y ago

Pavers Womens Sandals in White with Adjustable Soft Straps - Memory Foam Suede Footbed - Comfortable Fit Lightweight Footwear - Size UK 6 / EU 39
- Price
- £23.98
- Rating
- 4.4/5
- Reviews
- 836
- Age
- 5y ago

Pavers Womens Leather Trainers in Stone - Wide Fit Shoes Decorated with Shimmering Flashes - Ladies Stylish Casual Footwear - Size UK 6 / EU 39
- Price
- £28.03
- Rating
- 4.4/5
- Reviews
- 473
- Age
- 5y ago

Pavers Womens Chunky Platform Trainers in Silver Shimmer - Comfortable Shoes - Lace-Up & Zip Fastening with Cushioned Insole for Everyday Wear - UK Size 6
- Price
- £27.73
- Rating
- 4.3/5
- Reviews
- 613
- Age
- 2y ago

Amazon Essentials Womens Mary Jane Ballet Pumps Black Velvet 7 UK
- Price
- £16.27
- Rating
- 4.4/5
- Reviews
- 1,767
- Age
- 1y ago
Newest
by launch date
Pavers Cushioned Touch Fasten Mary Janes - Fuschia Size 7
- Price
- £24.41
- Rating
- 3.2/5
- Reviews
- 5
- Age
- 4mo ago

Lightweight Mary-Jane Ladies Trainers - Navy Floral Size 7
- Price
- £27.45
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 1y ago

Amazon Essentials Womens Mary Jane Ballet Pumps Black Velvet 7 UK
- Price
- £16.27
- Rating
- 4.4/5
- Reviews
- 1,767
- Age
- 1y ago

Amazon Essentials Womens Mary Jane Ballet Pumps Black Velvet 2 UK
- Price
- £15.74
- Rating
- 4.4/5
- Reviews
- 1,767
- Age
- 1y ago

Amazon Essentials Womens Mary Jane Ballet Pumps Burgundy Velvet 7 UK
- Price
- £16.89
- Rating
- 4.4/5
- Reviews
- 1,767
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 12% of clicks. An open shelf where new products get seen.
Brands
48 falling
Sellers
100
Top-5 brand share
71%
Top 20: 91%
Top-5 click share
12%
Top 20: 28%
Open market
28%
- Pavers28%
- Amazon Essentials17%
- Lilley9%
- DREAM PAIRS9%
- Hotter6%
- Skechers3%
Demand
Loafers Shoes for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 2.7×
Search terms
Top Loafers Shoes for Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mary jane shoes for women261K/yr
- pavers shoes for women186K/yr
- summer shoes41K/yr
- pavers82K/yr
- ballerina shoes for women48K/yr
- pavers trainers women69K/yr
- hotter shoes for women86K/yr
- navy shoes for women46K/yr
- summer shoes for women24K/yr
- extra wide fit shoes for women49K/yr
Reviews and returns
What reviews say buyers love and hate about Loafers Shoes for Women
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too tight
Too small
Far to big
Ugly and uncomfortable
not comfy on my feet
Not as comfortable as they look
not ideal if you have problems with you feet
They were not wide enough for my feet
too narrow across the toes
far too narrow
I have to return them because they are not wide enough,with regret
Sorry the shoes arent a wide enough fit for me so I shall be returning them
I don't think I was quite prepared for how bad these are
Poor quality
Not made that well
Love
Extremely comfortable
Comfortable to wear
Comfortable shoes
These shoes fit well
Fit perfect
true fit
Good value for money
Money well spent
Good for the price
Good quality shoes
Good quality and very easy to put on
Decent quality
Lovely colour
colour just like the picture
Great Colour Combination
Return
4.2% Return rate 75% Fixable by listing
Too tight
Too small
Far to big
not ideal if you have problems with you feet
They were not wide enough for my feet
too narrow across the toes
far too narrow
I have to return them because they are not wide enough,with regret
Sorry the shoes arent a wide enough fit for me so I shall be returning them
Ugly and uncomfortable
not comfy on my feet
Not as comfortable as they look
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Loafers Shoes for Women questions
Answered from the same tracked data.









