Liverpool Cap
FailShoppers spend only $30K a year here, so Liverpool Cap is a Fail.
- Flapen Score
- 49 / 100Top 45% of 2,461 Fashion niches · +1 vs the category median of 4849
- Market size
- £30K/yr52K searches / yr
- 90-day growth
- +30.4%search demand this quarter
- Competition
- 49%top-5 click share · 8 brands · 58 sellers
Flapen Score
Liverpool Cap against its category
The dotted line is the Fashion average. Past it, Liverpool Cap is stronger. Inside it, weaker.
Market
The Liverpool Cap market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Liverpool Cap 52K times last year and spent an estimated £30K. The top 5 brands take 97% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
3.6% of searches ended in a purchase last week.
Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +30.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.
- Searches, last 12 months
- 52K
- Growth, 90 days vs prior 90
- +30.4%
- Conversion, latest week
- 3.6%
- Market size, estimated
- £30Ka year
- Peak month
- December4.4× the quietest month
- Top search term
- liverpool cap16K searches a year
02 · Price
A sale here is worth £15.99.
Listings sell for £15.99 on average, from £9.96 to £31.30. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £15.99 that is £0 to £2K a year per listing.
- Average price
- £15.99inside the $15 to $100 sweet spot
- Price range
- £9.96–£31.30
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
14% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #384 within Accessories. It carries 254 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 14%
- Prime listings
- 76%
- Out of stock, average day
- 3.1%
- Average rank
- #384in Accessories
- Average rating
- 4.56 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 254per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Liverpool Cap products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Liverpool FC Mass Basic MVP Team Cap (Black)
- Price
- £14.71
- Rating
- 4.5/5
- Reviews
- 78
- Age
- 2y ago

Liverpool Liverbird Crest Cap Dark Red -
- Price
- £15.18
- Rating
- 4.6/5
- Reviews
- 96
- Age
- 2y ago

Liverpool FC Obsidian Mass MVP Premiership Team Cap (Black)
- Price
- £17.18
- Rating
- 4.7/5
- Reviews
- 88
- Age
- 2y ago

Liverpool FC Adults Official Football Crest Baseball Cap (One Size) (Red)
- Price
- £13.83
- Rating
- 4.6/5
- Reviews
- 1,207
- Age
- 9y ago

Liverpool LFC Football Baseball Cap Hat Plain Red 3D Bird Badge Velcro Official Adult Red
- Price
- £14.72
- Rating
- 4.7/5
- Reviews
- 652
- Age
- 6y ago
Trending
90-day click momentum
Liverpool FC Ultra Holdall
- Price
- £31.30
- Rating
- 4.6/5
- Reviews
- 57
- Age
- 2y ago

adidas Unisex Liverpool Fc Hat Black/Grey six M-L
- Price
- £19.94
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1mo ago

fan originals Liverpool Bucket Hat 1989 Home Kit Colours Red L/XL
- Price
- £9.96
- Rating
- 4.8/5
- Reviews
- 29
- Age
- 26y ago

Liverpool FC Mass Basic MVP Team Cap (Red)
- Price
- £14.81
- Rating
- 4.5/5
- Reviews
- 78
- Age
- 2y ago

47 FC Liverpool Black EPL Branson Metallic Most Value P. Branson Trucker Cap - One-Size
- Price
- £18.84
- Rating
- 3.5/5
- Reviews
- 4
- Age
- 2y ago
Newest
by launch date
adidas Unisex Liverpool Fc Hat Black/Grey six M-L
- Price
- £19.94
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1mo ago

New Era Adults 9Forty Core Liverpool Football Club Baseball Cap Hat Black
- Price
- £19.53
- Rating
- 3.8/5
- Reviews
- 13
- Age
- 12mo ago

New Era Adults 9Forty Core Liverpool Football Club Baseball Cap Hat Red
- Price
- £18.88
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 12mo ago

Liverpool F.C. Ski Hat RD Official Merchandise
- Price
- £16.27
- Rating
- 4.5/5
- Reviews
- 333
- Age
- 2y ago

Liverpool FC Ultra Holdall
- Price
- £31.30
- Rating
- 4.6/5
- Reviews
- 57
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
58
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
49%
Top 20: 93%
Open market
2%
- Liverpool F.C.52%
- 4735%
- New Era4%
- FOCO4%
- adidas2%
- fan originals2%
- Open — no brand owns it (2 brands, 2%)
Demand
Liverpool Cap search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.4×
Search terms
Top Liverpool Cap search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- liverpool cap16K/yr
- lfc cap5K/yr
- liverpool hat14K/yr
- liverpool caps for men4K/yr
- liverpool fc cap3K/yr
- liverpool hats for men6K/yr
- lfc hat3K/yr
Reviews and returns
What reviews say buyers love and hate about Liverpool Cap
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
get too big to wear
too small for an adult male with a large head
This cap is velcro fastening not hook and loop
Faded
The hat doesn't look as good as it does in the picture
Not worth the money
Definitely not worth the money
Love
Fits perfectly
good quality nice fit
Good quality and fit
Really well made
Good quality
Quality cap
Great gift
Just what I wanted
Very good value
Return
0.6% Return rate 62% Fixable by listing
get too big to wear
too small for an adult male with a large head
Faded
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Liverpool Cap questions
Answered from the same tracked data.









