liverpool cap
Skip itA small market ($30K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great253.59avg incumbent reviews — the moat a new listing must climb
Avg price
Great£15.99avg listing price — sweet spot $15–$100
Price range
Great£9.96–£31.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Growth
Good+30.4%90-day search growth — must beat 0% to launch
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£30K£30K/yr · 52K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, liverpool cap is a £30K/yr Amazon United Kingdom market (52K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 49/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
liverpool cap market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- £32K–£40K
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #384
- Page quality
- 0%
- Prime
- 76%
- Sponsored
- 14%
- Out of stock
- 3.1%
- Avg brand age
- 53 months
- Avg seller age
- 172 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
8 flat
Sellers
58
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
49%
Top 20: 93%
Open market
2%
- Liverpool F.C.52%
- 4735%
- New Era4%
- FOCO4%
- adidas2%
- fan originals2%
- Open — no brand owns it (2 brands, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +30.4% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 4.4×
Top liverpool cap search terms
- liverpool cap16K/yr
- lfc cap5K/yr
- liverpool hat14K/yr
- liverpool caps for men4K/yr
- liverpool fc cap3K/yr
- liverpool hats for men6K/yr
- lfc hat3K/yr
Top liverpool cap products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Liverpool FC Mass Basic MVP Team Cap (Black)
47£14.714.5★78 rev

Liverpool Liverbird Crest Cap Dark Red -
Liverpool F.C.£15.184.6★96 rev

Liverpool FC Obsidian Mass MVP Premiership Team Cap (Black)
47£17.184.7★88 rev

Liverpool FC Adults Official Football Crest Baseball Cap (One Size) (Red)
Liverpool F.C.£13.834.6★1,207 rev

Liverpool LFC Football Baseball Cap Hat Plain Red 3D Bird Badge Velcro Official Adult Red
Liverpool F.C.£14.724.7★652 rev
Newest
by launch date
adidas Unisex Liverpool Fc Hat Black/Grey six M-L
adidas£19.944 rev

New Era Adults 9Forty Core Liverpool Football Club Baseball Cap Hat Black
New Era£19.5313 rev

New Era Adults 9Forty Core Liverpool Football Club Baseball Cap Hat Red
New Era£18.888 rev

Liverpool F.C. Ski Hat RD Official Merchandise
Liverpool F.C.£16.27333 rev

Liverpool FC Ultra Holdall
FOCO£31.3057 rev
Trending
90-day click momentum
Liverpool FC Ultra Holdall
FOCO£31.304.6★

adidas Unisex Liverpool Fc Hat Black/Grey six M-L
adidas£19.945.0★

fan originals Liverpool Bucket Hat 1989 Home Kit Colours Red L/XL
fan originals£9.964.8★

Liverpool FC Mass Basic MVP Team Cap (Red)
47£14.814.5★

47 FC Liverpool Black EPL Branson Metallic Most Value P. Branson Trucker Cap - One-Size
47£18.843.5★
What buyers say about liverpool cap
What buyers praise and complain about, mined from review topics.What buyers love
“Fits perfectly”
“Really well made”
“Great gift”
“Just what I wanted”
“Very good value”
“It is comfortable”
“Lovely design soft”
“Lovely design”
What buyers complain about
“get too big to wear”
“This cap is velcro fastening not hook and loop”
“Faded”
“The hat doesn't look as good as it does in the picture”
“Not worth the money”
Top return reasons
Common questions
- Is liverpool cap profitable to sell on Amazon United Kingdom?
- The niche generates £30K/yr across 29 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +30.4%. Flapen's verdict: Skip it (49/100).
- How competitive is the liverpool cap niche?
- 8 brands and 58 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in liverpool cap?
- Top complaints mined from reviews: Size-Overall, Velcro Quality, Color. The return rate is 0.6%.
- When does demand for liverpool cap peak?
- Demand peaks in Nov–Dec; the busiest month runs 4.4× the quietest.
- What does it cost to enter the liverpool cap niche?
- Listings span £9.96–£31.30; the average listing price is £15.99 (sweet spot $15–$100). The average incumbent carries 254 reviews — the moat a new listing must climb.