Little Mermaid

Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months

200K

Growth, 90 days vs prior 90

-12.6%

Conversion, latest week

1.6%

Market size, estimated

£45Ka year

Peak month

December2.4× the quietest month

Top search term

the little mermaid89K searches a year

Listings sell for £13.77 on average, from £2.07 to £30.46. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £13.77 that is £0 to £1K a year per listing.

Average price

£13.77under the $15 to $100 sweet spot

Price range

£2.07–£30.46

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

75% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #423 within Girls. It carries 1,149 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

85%

Out of stock, average day

8.6%

Average rank

#423in Girls

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,149per listing

Listings tracked

40

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months