Lifeguard Costume

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +38.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.

Searches, last 12 months

102K

Growth, 90 days vs prior 90

+38.6%

Conversion, latest week

2.7%

Market size, estimated

£35Ka year

Peak month

October9.4× the quietest month

Top search term

lifeguard costume39K searches a year

Listings sell for £12.57 on average, from £4.96 to £19.73. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £12.57 that is £1K to £3K a year per listing.

Average price

£12.57under the $15 to $100 sweet spot

Price range

£4.96–£19.73

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

1.8%of orders · Amazon United Kingdom median 0.6%

64% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #394 within Tops, T-Shirts & Shirts. It carries 75 reviews at 3.79 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

93%

Out of stock, average day

13.8%

Average rank

#394in Tops, T-Shirts & Shirts

Average rating

3.79 starsAmazon United Kingdom average 4.36 stars

Average reviews

75per listing

Listings tracked

14

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months