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Ladies Hoodies

weak search conversion (0.4%) — Ladies Hoodies doesn't clear our bar today.

Flapen Score

47
Skip it
Market size 18Growth 6Conversion 5Competition 95Returns 47Price range 59Avg price 74Brand share 79Review moat 29Quality gap 77
This niche Category average

Is Ladies Hoodies profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Ladies Hoodies is a £73K/yr Amazon United Kingdom market (1.4M searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 47/100.

Ladies Hoodies: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -37.8% over the last 90 days and 0.4% of searches end in a purchase.

£73K

revenue / yr

Units sold / yr5K
Search volume / yr-37.8%1.4M
Conversion rate0.4%
Avg price£14.82

Who owns the niche?

The top 5 brands hold 56% of demand, so 44% of the market is open.

44%

open market share

Brands · sellers35 · 72
Top-5 product click share18%
Open market44%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 104 products

Sponsored placement80%
New entrants (1y)24· 0 succeeded
Avg rating4.3★
Avg reviews3,610

Top Ladies Hoodies products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.

£0£2K£4K£7K£9K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

35 falling

Sellers

72

Top-5 brand share

56%

Top 20: 90%

Top-5 click share

18%

Top 20: 42%

Open market

40%

  • Amazon Essentials36%
  • Lang Horn6%
  • iChunhua5%
  • Light & Shade5%
  • Blu Apparel5%
  • Gift Hub4%

Ladies Hoodies demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.4MCVR0.4%Products104Brands35Top 5 Brands56%OOS Rate13.9%Rating4.3★Reviews3,610Avg BSR#66
70K50KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.3×

Top Ladies Hoodies search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • hoodies for women uk381K/yr
  • womens hoodies270K/yr
  • womens hoodie131K/yr
  • hoodies for women110K/yr
  • ladies hoodies104K/yr
  • hoodie women69K/yr
  • black hoodie women53K/yr
  • hoodie for women uk40K/yr
  • ladies hoodie30K/yr
  • women hoodies33K/yr

What reviews say buyers love and hate about Ladies Hoodies

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Size-Overall23%

Great fit grandson loves it

Quality-Overall14%

Looks to be well made

Value For Money10%

Excellent value for money

Comfort-Overall8%

Really comfortable

Color7%

The colour is really pretty

What buyers complain about

61% of reviews
Size-Overall26%

this was too tight

Quality-Overall9%

Cheap and cheerful

Material Quality7%

Very thin flimsy material

Thickness5%

Thin

Sleeve Fit3%

Tight sleeves

Ladies Hoodies return rate & reasons

Why buyers send it back, as a share of all return requests.

3.3%

Return rate

82%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
61%
2Color
6%
3Material Quality
5%
4Quality-Overall
4%
5Thin
3%

Common Ladies Hoodies questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Ladies Hoodies 47/100 on Amazon United Kingdom — Skip it. The niche generates £73K/yr across 104 tracked products. 0 of 24 products launched in the last 360 days are still selling. Search demand moved -37.8% over the last 90 days.
Search demand for Ladies Hoodies on Amazon United Kingdom peaks in Sep–Oct–Nov–Dec, where the busiest month runs 4.3× the quietest.