Labyrinth

Shoppers searched for this 377K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £14K a year.

Searches, last 12 months

377K

Growth, 90 days vs prior 90

-11.0%

Conversion, latest week

0.2%

Market size, estimated

£14Ka year

Peak month

December2.6× the quietest month

Top search term

labyrinth334K searches a year

Listings sell for £17.27 on average, from £3.98 to £30.59. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £17.27 that is £0 to £2K a year per listing.

Average price

£17.27inside the $15 to $100 sweet spot

Price range

£3.98–£30.59

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #971 within Nightwear. It carries 1,593 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

60%

Out of stock, average day

6.4%

Average rank

#971in Nightwear

Average rating

4.71 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,593per listing

Listings tracked

15

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

56 months