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Labret Studs

Fail

Prices span $3.40–$13.42, mostly outside the sweet spot, so Labret Studs is a Fail.

Flapen Score
49
49 / 100
Top 45% of 2,461 Fashion niches · +1 vs the category median of 48
Market size
£56K/yr221K searches / yr
90-day growth
-4.2%search demand this quarter
Competition
51%top-5 click share · 20 brands · 23 sellers

Flapen Score

Labret Studs against its category

The dotted line is the Fashion average. Past it, Labret Studs is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Labret Studs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Labret Studs 221K times last year and spent an estimated £56K. The top 5 brands take 65% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.

Searches, last 12 months
221K
Growth, 90 days vs prior 90
-4.2%
Conversion, latest week
3.4%
Market size, estimated
£56Ka year
Peak month
January1.4× the quietest month
Top search term
lip piercing jewellery51K searches a year

02 · Price

A sale here is worth £7.42.

Listings sell for £7.42 on average, from £3.40 to £13.42. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £7.42 that is £742 to £2K a year per listing.

Average price
£7.42under the $15 to $100 sweet spot
Price range
£3.40–£13.42
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£742–£2K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #171 within Novelty Jewellery. It carries 381 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
5.2%
Average rank
#171in Novelty Jewellery
Average rating
4.09 starsAmazon United Kingdom average 4.36 stars
Average reviews
381per listing
Listings tracked
34

04 · Newcomers

Amazon counts 1 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Labret Studs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£11K£17K£22K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

23

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

51%

Top 20: 82%

Open market

30%

  • ADRAMATA23%
  • Gojewen14%
  • VCMART12%
  • Telooco9%
  • Besyvvin7%
  • YADOCA5%

Demand

Labret Studs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Labret Studs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lip piercing jewellery51K/yr
  • flat back nose stud27K/yr
  • medusa piercing jewellery26K/yr
  • lip bar26K/yr
  • lip piercing20K/yr
  • lip bars18K/yr
  • nose stud flat back15K/yr
  • internally threaded labret10K/yr
  • lip stud7K/yr
  • monroe piercing jewellery6K/yr

Reviews and returns

What reviews say buyers love and hate about Labret Studs

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall21%+0.17

Don't fit

too small

Too big

Durability20%−0.39

The balls on the end broke instantly

Ball fell out after 2 days of use

just kept falling apart

Quality-Overall11%+0.60

POOR QUALITY

Rubbish

Not good quality

Ease Of Use9%+0.38

almosg impossible to use

They're REALLY fiddly to get in

Tricky and fiddly - gave up

Value For Money8%+1.33

better off going to get more expensive ones

Waste of money

Love

Value For Money20%+1.33

Excellent value for money

Good value

Worth it

Size-Overall16%+0.17

fit really nicely for me

I love that they come in different sizes

Fit well and easy to wear

Quality-Overall16%+0.60

Fantastic quality

Great product

Cant really comment on the quality as i have only just put them in

Ease Of Use11%+0.38

Easy to use

easy to use the little tool aswell

So easy to put in

Color6%+0.56

looks lush with different choices of colours you can wear

Pretty

So many great colours to pick from aswell

Return

0.9% Return rate 80% Fixable by listing

Size-Overall66%▇▇█▆▇▅

Don't fit

too small

Too big

Advertised Vs Actual Product7%█▃▂▅▃▃

They are so much smaller than the picture shows

Not as advertised or even useable

Quality-Overall3%▁▅▁█▄▅

POOR QUALITY

Rubbish

Not good quality

Metal Authenticity3%▁▆▅▁▄█
Defective Material/Parts3%▁▁▁▁▂█

The part that needs to be screwed on is way to o small

FAQ

Common Labret Studs questions

Answered from the same tracked data.