Kimono Cardigans for Women
MaybeSearch demand grew +121.0% this quarter. But shoppers spend only $26K a year here, so Kimono Cardigans for Women is a Maybe.
- Flapen Score
- 59 / 100Top 14% of 2,461 Fashion niches · +11 vs the category median of 4859
- Market size
- £26K/yr377K searches / yr
- 90-day growth
- +121.0%search demand this quarter
- Competition
- 21%top-5 click share · 40 brands · 47 sellers
Flapen Score
Kimono Cardigans for Women against its category
The dotted line is the Fashion average. Past it, Kimono Cardigans for Women is stronger. Inside it, weaker.
Market
The Kimono Cardigans for Women market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Kimono Cardigans for Women 377K times last year and spent an estimated £26K. The top 5 brands take 53% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
0.5% of searches ended in a purchase last week.
Shoppers searched for this 377K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +121.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.
- Searches, last 12 months
- 377K
- Growth, 90 days vs prior 90
- +121.0%
- Conversion, latest week
- 0.5%
- Market size, estimated
- £26Ka year
- Peak month
- July4.6× the quietest month
- Top search term
- kimonos for women132K searches a year
02 · Price
A sale here is worth £13.21.
Listings sell for £13.21 on average, from £6.80 to £30.76. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £13.21 that is £0 to £1K a year per listing.
- Average price
- £13.21under the $15 to $100 sweet spot
- Price range
- £6.80–£30.76
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 5.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
90% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #165 within Nightwear, Lingerie & Underwear. It carries 738 reviews at 4.13 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 98%
- Out of stock, average day
- 2.5%
- Average rank
- #165in Nightwear, Lingerie & Underwear
- Average rating
- 4.13 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 738per listing
- Listings tracked
- 111
04 · Newcomers
Amazon counts 0 of last year's 22 launches as successful.
22 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 22
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Kimono Cardigans for Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
LikeJump Womens Long Floral Kimono Dressing Gown Beach Bikini Cover-Ups Maxi Dress Plus Size Summer Robe Orange
- Price
- £18.14
- Rating
- 3.7/5
- Reviews
- 565
- Age
- 6y ago
Womens Tops Floral Print Open Front Kimono Cardigan Casual Bikini Cover Up(Boho Purple L)
- Price
- £10.74
- Rating
- 3.9/5
- Reviews
- 148
- Age
- 1y ago
BABEYOND Kimono Dressing Gown Peacock Kimono Robe For Women Wedding Girls Bonding Party Pyjamas 135cm Long (Turquoise)(Size: free size)
- Price
- £21.36
- Rating
- 4.5/5
- Reviews
- 4,256
- Age
- 9y ago
Ladies Chiffon Open Front Cardigan Printed Tops Solid Colour Kimono Bikini Cover up Blouse ShrugAqua BlueL
- Price
- £10.77
- Rating
- 3.9/5
- Reviews
- 148
- Age
- 2y ago
florynova Beach Light Weight Cardigans 3/4 Sleeve Kimono Shirt Vintage Flowy Shrug Cruise Wear for Women(Navy Flower L)
- Price
- £10.83
- Rating
- 3.9/5
- Reviews
- 148
- Age
- 3y ago
Trending
90-day click momentum
Kimono Robes Cardigan for Women Plus Size Sleeveless Beach Bikini Cover Up with Pom-pom Fashion Loose Swimwear Body Wrap for 2026 Summer Spring Blue
- Price
- £12.98
- Rating
- 3.0/5
- Reviews
- 3
- Age
- 4mo ago
Womens Tops Floral Print Open Front Kimono Cardigan Casual Bikini Cover Up(Boho Red L)
- Price
- £10.84
- Rating
- 3.9/5
- Reviews
- 148
- Age
- 1y ago
Ekouaer Womens Robes Satin Kimono for Bridesmaids Silk Loungewear Lace Sexy Nightwear Set Wedding Dressing Gown Champagne M
- Price
- £17.83
- Rating
- 4.4/5
- Reviews
- 725
- Age
- 2y ago
Womens Tops Floral Print Open Front Kimono Cardigan Casual Bikini Cover Up(Boho Purple L)
- Price
- £10.74
- Rating
- 3.9/5
- Reviews
- 148
- Age
- 1y ago
florynova Beach Light Weight Cardigans 3/4 Sleeve Kimono Shirt Vintage Flowy Shrug Cruise Wear for Women(Navy Flower L)
- Price
- £10.83
- Rating
- 3.9/5
- Reviews
- 148
- Age
- 3y ago
Newest
by launch dateKimono Robes Cardigan for Women Plus Size Sleeveless Beach Bikini Cover Up with Pom-pom Fashion Loose Swimwear Body Wrap for 2026 Summer Spring Blue
- Price
- £12.98
- Rating
- 3.0/5
- Reviews
- 3
- Age
- 4mo ago
Qianderer Womens Lace Kimonos Bikini Cover-Up Summer Beach Coverup Swimsuit 3/4 Sleeves Open Front Sheer Mesh Crochet Kimono Cardigan (Ba White One Size)
- Price
- £13.62
- Rating
- 4.1/5
- Reviews
- 24
- Age
- 1y ago
Qianderer Womens Lace Kimonos Bikini Cover-Up Summer Beach Coverup Swimsuit 3/4 Sleeves Open Front Sheer Mesh Crochet Kimono Cardigan (Ba Black One Size)
- Price
- £13.60
- Rating
- 4.1/5
- Reviews
- 24
- Age
- 1y ago
YGJIEGENG Boho Tops for Women Summer Womens Floral Sheer Chiffon Kimono Cardigan Open-Front Batwing Sleeve Swimsuit Beach Cover Up Cape Black Leaves L
- Price
- £10.93
- Rating
- 4.4/5
- Reviews
- 69
- Age
- 1y ago
GRACE KARIN Women Casual Batwing Sleeve Crochet Boho Cardigans for Women Summer V Neck Open Front Kimono Cardigans Vacation Sweaters Apricot XL
- Price
- £19.52
- Rating
- 4.4/5
- Reviews
- 129
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 21% of clicks. An open shelf where new products get seen.
Brands
40 falling
Sellers
47
Top-5 brand share
53%
Top 20: 88%
Top-5 click share
21%
Top 20: 51%
Open market
44%
- florynova26%
- LikeJump11%
- Famulily6%
- BABEYOND5%
- CCcollections5%
- YGJIEGENG3%
Demand
Kimono Cardigans for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.6×
Search terms
Top Kimono Cardigans for Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kimonos for women132K/yr
- kimono82K/yr
- kimono cardigans for women24K/yr
- womens kimono16K/yr
- beach kimono18K/yr
- kimonos13K/yr
- kimono jacket8K/yr
- black kimono9K/yr
- chiffon cardigan9K/yr
- kimono cardigan6K/yr
Reviews and returns
What reviews say buyers love and hate about Kimono Cardigans for Women
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too big
Too long
Small in size
Really poor quality and cheap-looking item
Poor quality
Quality not great
the colours look washed out
Colours shown not accurate
Colour disappointment
looks very expensive
Expensive for what it is
Overpriced
Looks nothing like the photographs advertised
the image doesn't do it justice
It isn't as shown
Love
Worth the money
Great value
Good for the price
Arrived quickly and I have to admit the quality is a lot better than I expected
Good quality
Very nice product
Colour is so nice
The green colour I chose looks divine
Good choice of colours
Lovely lightweight cover up
This robe is lightweight and flowy
Lightweight
It fits beautifully with lots of room for comfort
perfect fit
doesnt feel too tight
Return
5.6% Return rate 62% Fixable by listing
Too big
Too long
Small in size
It's quite long on me
not longer at the back as shown
cheap material
Poor quality material
very thin material
the colours look washed out
Colours shown not accurate
Colour disappointment
Really poor quality and cheap-looking item
Poor quality
Quality not great
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kimono Cardigans for Women questions
Answered from the same tracked data.