Kimono Cardigans for Women

Shoppers searched for this 377K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +121.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months

377K

Growth, 90 days vs prior 90

+121.0%

Conversion, latest week

0.5%

Market size, estimated

£26Ka year

Peak month

July4.6× the quietest month

Top search term

kimonos for women132K searches a year

Listings sell for £13.21 on average, from £6.80 to £30.76. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £13.21 that is £0 to £1K a year per listing.

Average price

£13.21under the $15 to $100 sweet spot

Price range

£6.80–£30.76

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

5.6%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #165 within Nightwear, Lingerie & Underwear. It carries 738 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

98%

Out of stock, average day

2.5%

Average rank

#165in Nightwear, Lingerie & Underwear

Average rating

4.13 starsAmazon United Kingdom average 4.36 stars

Average reviews

738per listing

Listings tracked

111

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

22

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months