Kids Wetsuit
MaybeSearch demand grew +113.8% this quarter. But shoppers spend only $33K a year here, so Kids Wetsuit is a Maybe.
- Flapen Score
- 54 / 100Top 27% of 2,461 Fashion niches · +6 vs the category median of 4854
- Market size
- £33K/yr180K searches / yr
- 90-day growth
- +113.8%search demand this quarter
- Competition
- 19%top-5 click share · 13 brands · 32 sellers
Flapen Score
Kids Wetsuit against its category
The dotted line is the Fashion average. Past it, Kids Wetsuit is stronger. Inside it, weaker.
Market
The Kids Wetsuit market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Kids Wetsuit 180K times last year and spent an estimated £33K. The top 5 brands take 83% of clicks. Demand peaks in May–Jul–Aug. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 180K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +113.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.
- Searches, last 12 months
- 180K
- Growth, 90 days vs prior 90
- +113.8%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £33Ka year
- Peak month
- August9.5× the quietest month
- Top search term
- kids wetsuit52K searches a year
02 · Price
A sale here is worth £19.09.
Listings sell for £19.09 on average, from £10.90 to £32.87. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £19.09 that is £0 to £2K a year per listing.
- Average price
- £19.09inside the $15 to $100 sweet spot
- Price range
- £10.90–£32.87
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 4.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
99% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #25 within Baby. It carries 967 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 99%
- Prime listings
- 92%
- Out of stock, average day
- 4.6%
- Average rank
- #25in Baby
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 967per listing
- Listings tracked
- 117
04 · Newcomers
Amazon counts 0 of last year's 15 launches as successful.
15 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Kids Wetsuit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Mountain Warehouse Kids Shorty Wetsuit - Flat Seams Easy Glide Zip Childrens Wetsuit Neoprene Swimming Wetsuit Adjustable Neck Closure Diving Suit - for Surfing Pink 13 Years
- Price
- £15.08
- Rating
- 4.6/5
- Reviews
- 3,337
- Age
- 7y ago

Mountain Warehouse Kids Shorty Wetsuit - 2.5mm Thickness Flat Seams Easy Glide Zip Childrens Swimwear Neoprene Adjustable Neck Closure - Spring Summer Bright Orange (Kids) Kids Size 7-8 Years
- Price
- £18.41
- Rating
- 4.6/5
- Reviews
- 3,337
- Age
- 5y ago

Mountain Warehouse Kids Shorty Wetsuit - 2.5mm Thickness Flat Seams Easy Glide Zip Childrens Swimwear Neoprene Adjustable Neck Closure - Spring Summer Teal (Kids) Kids Size 9-10 Years
- Price
- £17.67
- Rating
- 4.6/5
- Reviews
- 3,337
- Age
- 9y ago

Mountain Warehouse Kids Shorty Wetsuit - 2.5mm Thickness Flat Seams Easy Glide Zip Childrens Swimwear Neoprene Adjustable Neck Closure - Spring Summer Bright Orange (Kids) Kids Size 11-12 Years
- Price
- £18.36
- Rating
- 4.6/5
- Reviews
- 3,337
- Age
- 6y ago

Mountain Warehouse Kids Full Wetsuit - 2mm Thickness UPF50+ Neoprene Childrens Wetsuit Flat Seams Easy Glide Zip Swimming Wetsuit - Spring Summer Teal Teen Size 13 Years
- Price
- £23.70
- Rating
- 4.6/5
- Reviews
- 1,231
- Age
- 7y ago
Trending
90-day click momentum
Mountain Warehouse Kids Shorty Wetsuit - 2.5mm Thickness Flat Seams Easy Glide Zip Childrens Swimwear Neoprene Adjustable Neck Closure - Spring Summer Bright Orange (Kids) Kids Size 9-10 Years
- Price
- £18.09
- Rating
- 4.6/5
- Reviews
- 3,337
- Age
- 6y ago

Mountain Warehouse Kids Shorty Wetsuit - Flat Seams Easy Glide Zip Childrens Wetsuit Neoprene Swimming Wetsuit Adjustable Neck Closure Diving Suit - for Surfing Pink 13 Years
- Price
- £15.08
- Rating
- 4.6/5
- Reviews
- 3,337
- Age
- 7y ago

Mountain Warehouse Kids Shorty Wetsuit - 2.5mm Thickness Flat Seams Easy Glide Zip Childrens Swimwear Neoprene Adjustable Neck Closure - Spring Summer Bright Orange (Kids) Kids Size 7-8 Years
- Price
- £18.41
- Rating
- 4.6/5
- Reviews
- 3,337
- Age
- 5y ago

Mountain Warehouse Kids Shorty Wetsuit - 2.5mm Thickness Flat Seams Easy Glide Zip Childrens Swimwear Neoprene Adjustable Neck Closure - Spring Summer Black (Kids) Teen Size 13 Years
- Price
- £16.38
- Rating
- 4.6/5
- Reviews
- 3,337
- Age
- 5y ago

Mountain Warehouse Kids Full Wetsuit - 2mm Thickness UPF50+ Neoprene Childrens Wetsuit Flat Seams Easy Glide Zip Swimming Wetsuit - Spring Summer Teal Teen Size 13 Years
- Price
- £23.70
- Rating
- 4.6/5
- Reviews
- 1,231
- Age
- 7y ago
Newest
by launch date
Gogokids Kids Shorty Wetsuit 2.5mm SCR Neoprene Wetsuits for Toddlers Back Zipper Childrens Short Wet Suits Comfort & Warmth UV Wetsuit for Swimming Snorkelling & Surfing Ages 4-5 Boys Orange
- Price
- £22.06
- Rating
- 4.3/5
- Reviews
- 227
- Age
- 1y ago

Swimbubs Baby Swimming Warm Suit Boys Fleece Lined Wetsuit Girls UV UPF50 Sun Protection Swimsuit (2-3 Years Blue Whale)
- Price
- £18.33
- Rating
- 4.5/5
- Reviews
- 987
- Age
- 1y ago

Summshall Kids Wetsuit 2.5mm Shorty One Piece Children Wetsuits UV Protection Back Zip Thermal Swimsuits for Boys Girls Keep Warm Stretch Diving Suit for Water Sport
- Price
- £13.72
- Rating
- 4.4/5
- Reviews
- 68
- Age
- 2y ago

Summshall Kids Wetsuit 2mm Girls Boys Shorty Wetsuits Thermal Neoprene Swimsuit Warm Sun Protection Front Zip Ultra Stretch Diving Suit Chlid Wetsuit for Watersport
- Price
- £17.65
- Rating
- 4.4/5
- Reviews
- 242
- Age
- 2y ago

Yikayin Kids Wetsuit Shortie 2.5mm Shorty Wetsuit for Boys Girls Neoprene Thermal UV Swimsuit with Back Zip for Swimming Lessons Diving Surfing Snorkeling
- Price
- £17.75
- Rating
- 4.5/5
- Reviews
- 302
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 19% of clicks. An open shelf where new products get seen.
Brands
13 falling
Sellers
32
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
19%
Top 20: 47%
Open market
13%
- Mountain Warehouse44%
- Summshall13%
- Urban Beach12%
- Yikayin7%
- Gogokids7%
- Swimbubs4%
- Open — no brand owns it (7 brands, 13%)
Demand
Kids Wetsuit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jul, Aug · busiest ÷ quietest = 9.5×
Search terms
Top Kids Wetsuit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids wetsuit52K/yr
- wetsuit kids32K/yr
- wet suits kids25K/yr
- girls wetsuit9K/yr
- toddler wetsuit9K/yr
- boys wetsuit7K/yr
- kids wet suit7K/yr
- toddler wetsuit age 2-37K/yr
- kids wetsuits6K/yr
- kids thermal swimwear8K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Wetsuit
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Smaller than expected
Short body
Too tight
Poor quality wetsuit
Poor quality
Poor quality & no free returns
It got damaged after just one use
Sadly started to tear at the seam after one use on holiday
Broken zip after 3 wears
Zip broke after 3 wears
my little one is still a bit chunky
Size 1-2 is tall and thin
Sent back as the wetsuit was very thin
Love
Overall, this is a decent swimsuit
This is a very good quality wetsuit
Excellent product
Good fit
Warm fit
True to size
Warm and comfortable
Perfect for keeping little one warm in the pool
My son said this kept him warm
Exactly as described
matches the description
Please - as described
good value
Pretty good for the price
worth the price for quality
Return
4.9% Return rate 95% Fixable by listing
Smaller than expected
Short body
Too tight
Poor quality wetsuit
Poor quality
Poor quality & no free returns
Broken zip after 3 wears
Zip broke after 3 wears
Its a shame as material, thickness and the durability feels good
The material seemed thin
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Wetsuit questions
Answered from the same tracked data.









