Kids Water Shoes

Shoppers searched for this 794K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +254.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £70K a year.

Searches, last 12 months

794K

Growth, 90 days vs prior 90

+254.7%

Conversion, latest week

0.9%

Market size, estimated

£70Ka year

Peak month

July15.4× the quietest month

Top search term

water shoes kids122K searches a year

Listings sell for £9.38 on average, from £4.72 to £18.04. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £9.38 that is £0 to £938 a year per listing.

Average price

£9.38under the $15 to $100 sweet spot

Price range

£4.72–£18.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

£0–£938

Returns

4.2%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #22 within Boys. It carries 1,680 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

96%

Out of stock, average day

3.6%

Average rank

#22in Boys

Average rating

4.35 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,680per listing

Listings tracked

115

18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months