Kids Travel Pillow

Shoppers searched for this 196K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months

196K

Growth, 90 days vs prior 90

+26.2%

Conversion, latest week

2.7%

Market size, estimated

£53Ka year

Peak month

August3.1× the quietest month

Top search term

kids travel pillow65K searches a year

Listings sell for £10.14 on average, from £3.30 to £24.47. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £10.14 that is £1K to £3K a year per listing.

Average price

£10.14under the $15 to $100 sweet spot

Price range

£3.30–£24.47

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

2.2%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #92 within Luggage & Travel Gear. It carries 2,104 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

98%

Out of stock, average day

12.1%

Average rank

#92in Luggage & Travel Gear

Average rating

4.22 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,104per listing

Listings tracked

40

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months