Kids Balaclava

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -64.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.

Searches, last 12 months

91K

Growth, 90 days vs prior 90

-64.0%

Conversion, latest week

4.0%

Market size, estimated

£21Ka year

Peak month

November12.2× the quietest month

Top search term

balaclava kids29K searches a year

Listings sell for £5.69 on average, from £2.75 to £9.69. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £5.69 that is £0 to £569 a year per listing.

Average price

£5.69under the $15 to $100 sweet spot

Price range

£2.75–£9.69

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£569

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

82% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 21.3% of listings are out of stock. The average listing ranks #210 within Boys. It carries 4,837 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

94%

Out of stock, average day

21.3%

Average rank

#210in Boys

Average rating

4.41 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,837per listing

Listings tracked

17

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months