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Keyboard Fidget Toy

Maybe

An estimated 0.2% of orders come back. But prices span $1.07–$11.67, mostly outside the sweet spot, so Keyboard Fidget Toy is a Maybe.

Flapen Score
60
60 / 100
Top 12% of 2,461 Fashion niches · +12 vs the category median of 48
Market size
£248K/yr873K searches / yr
90-day growth
-3.0%search demand this quarter
Competition
41%top-5 click share · 36 brands · 47 sellers

Flapen Score

Keyboard Fidget Toy against its category

The dotted line is the Fashion average. Past it, Keyboard Fidget Toy is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Keyboard Fidget Toy market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Keyboard Fidget Toy 873K times last year and spent an estimated £248K. The top 5 brands take 49% of clicks. Demand peaks in Feb–Mar–Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 873K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £248K a year.

Searches, last 12 months
873K
Growth, 90 days vs prior 90
-3.0%
Conversion, latest week
5.0%
Market size, estimated
£248Ka year
Peak month
February11.1× the quietest month
Top search term
keyboard fidget toy338K searches a year

02 · Price

A sale here is worth £5.65.

Listings sell for £5.65 on average, from £1.07 to £11.67. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At £5.65 that is £4K to £6K a year per listing.

Average price
£5.65under the $15 to $100 sweet spot
Price range
£1.07–£11.67
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
750–1,000
Revenue per listing a year
£4K–£6K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #248 within Novelty & Special Use Clothing. It carries 32 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
85%
Out of stock, average day
3.4%
Average rank
#248in Novelty & Special Use Clothing
Average rating
4.20 starsAmazon United Kingdom average 4.36 stars
Average reviews
32per listing
Listings tracked
48

04 · Newcomers

6 of last year's 35 launches cleared the first-year sales bar.

35 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 10 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
35
Successful launches
6Amazon's first-year sales bar
Average brand age
10 months

Products

Top Keyboard Fidget Toy products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£15K£22K£30K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

36 rising

Sellers

47

Est. top-5 brand share

49%

Top 20: 85%

Est. top-5 click share

41%

Top 20: 74%

Open market

47%

  • DAJING14%
  • DOLLGIFT11%
  • Srumvoat11%
  • Generic7%
  • YSFVNP6%
  • upkpvid5%

Demand

Keyboard Fidget Toy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Holiday '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Mar, Dec · busiest ÷ quietest = 11.1×

Search terms

Top Keyboard Fidget Toy search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • keyboard fidget toy338K/yr
  • clicker fidget toy66K/yr
  • keyboard fidget99K/yr
  • fidget keyboard67K/yr
  • clicky keyboard fidget toy42K/yr
  • fidget clicker37K/yr
  • keyboard clicker29K/yr
  • clickers fidget14K/yr
  • clicker fidget18K/yr
  • keyboard clicker fidget toy24K/yr

Reviews and returns

What reviews say buyers love and hate about Keyboard Fidget Toy

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Functionality-Overall”
0.2%of orders come back
“Cant turn them on”
A buyer, on “Functionality-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Keyboard Fidget Toy questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data