Key Rings for Crafting
FailPrices span $3.26–$16.96, mostly outside the sweet spot, so Key Rings for Crafting is a Fail.
- Flapen Score
- 45 / 100Ranks 1,513 of 2,461 Fashion niches · −3 vs the category median of 4845
- Market size
- £71K/yr378K searches / yr
- 90-day growth
- +6.6%search demand this quarter
- Competition
- 62%top-5 click share · 21 brands · 64 sellers
Flapen Score
Key Rings for Crafting against its category
The dotted line is the Fashion average. Past it, Key Rings for Crafting is stronger. Inside it, weaker.
Market
The Key Rings for Crafting market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Key Rings for Crafting 378K times last year and spent an estimated £71K. The top 5 brands take 63% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 378K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.
- Searches, last 12 months
- 378K
- Growth, 90 days vs prior 90
- +6.6%
- Conversion, latest week
- 3.4%
- Market size, estimated
- £71Ka year
- Peak month
- March5.4× the quietest month
- Top search term
- cute keychain97K searches a year
02 · Price
A sale here is worth £5.48.
Listings sell for £5.48 on average, from £3.26 to £16.96. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £5.48 that is £548 to £1K a year per listing.
- Average price
- £5.48under the $15 to $100 sweet spot
- Price range
- £3.26–£16.96
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £548–£1K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #334 within Luggage & Travel Gear. It carries 561 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 92%
- Out of stock, average day
- 6.8%
- Average rank
- #334in Luggage & Travel Gear
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 561per listing
- Listings tracked
- 24
04 · Newcomers
2 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Key Rings for Crafting products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Plush Keychain Otter Charm for Women Teens & Animal Lovers | for Handbags Purses Backpacks & Car Keys | Birthday Gift Grey Medium
- Price
- £4.34
- Rating
- 4.3/5
- Reviews
- 209
- Age
- 1y ago

Rainbow Designs Classic Paddington Bear Key Chain Paddington Bear Gifts 9.5cm Light Keychain Featuring Distinctive & Famous Paddington Bear Accessories Key Pendant Charm for Handbag & Backpacks
- Price
- £7.50
- Rating
- 4.8/5
- Reviews
- 688
- Age
- 7y ago

wisdompro Keychain Heavy Duty 16 Inch Pocket Keychain Wallet Chain with Lobster Clasp and 2 Keyrings for Jeans Pants 40.5cm
- Price
- £6.64
- Rating
- 4.5/5
- Reviews
- 2,756
- Age
- 7y ago

YHYZ Keychain Ring Set 30pcs 1 Inch Splits Key Ring Hoops (25mm) with Chain + 30pcs Jumper Rings Metal Sliver Keyring Chains for DIY Craft Tassels Resin Art Jewellery Making Attachment (30 Sets)
- Price
- £3.32
- Rating
- 4.6/5
- Reviews
- 2,587
- Age
- 6y ago

BRAVESHINE Keychain with Snap Hook Carabiner Clips Paracord Keychain Carabiner Clips with Locking D Ring Hooks Hangers Heavy Duty Lanyard Key Chain for Car Keys Backpack Tools Men Women
- Price
- £8.84
- Rating
- 4.5/5
- Reviews
- 662
- Age
- 7y ago
Trending
estimated 90-day click momentum
AIKOBAA Small Green Turtle Keychain with Inspirational Metal Token - I May Be a Tiny Turtle But I Believe in You Motivational Gift Cute Animal Keyring for Positivity & Encouragement (Tortoise)
- Price
- £3.43
- Rating
- 4.8/5
- Reviews
- 17
- Age
- 7mo ago

Admygo Cute Cloud Plush Keychain for Women - Soft Bag Charm Keyring Cute Keychain with Anti-Lost Lanyard Fluffy Backpack Purse Wallet Car Accessory
- Price
- £3.46
- Rating
- 4.2/5
- Reviews
- 39
- Age
- 8mo ago

BRAVESHINE Keychain with Snap Hook Carabiner Clips Paracord Keychain Carabiner Clips with Locking D Ring Hooks Hangers Heavy Duty Lanyard Key Chain for Car Keys Backpack Tools Men Women
- Price
- £8.84
- Rating
- 4.5/5
- Reviews
- 662
- Age
- 7y ago

Ahiller Anti-Theft Wallet Chain Security Key Chain for Men (Black-BK-1P)
- Price
- £16.96
- Rating
- 4.5/5
- Reviews
- 174
- Age
- 2y ago

BRAVESHINE Keychain with Snap Hook Carabiner Clips Paracord Keychain Carabiner Clips with Locking D Ring Hooks Hangers Heavy Duty Lanyard Key Chain for Car Keys Backpack Tools Men Women
- Price
- £8.23
- Rating
- 4.5/5
- Reviews
- 662
- Age
- 3y ago
Newest
by launch date
AIKOBAA Small Green Turtle Keychain with Inspirational Metal Token - I May Be a Tiny Turtle But I Believe in You Motivational Gift Cute Animal Keyring for Positivity & Encouragement (Tortoise)
- Price
- £3.43
- Rating
- 4.8/5
- Reviews
- 17
- Age
- 7mo ago

Admygo Cute Cloud Plush Keychain for Women - Soft Bag Charm Keyring Cute Keychain with Anti-Lost Lanyard Fluffy Backpack Purse Wallet Car Accessory
- Price
- £3.46
- Rating
- 4.2/5
- Reviews
- 39
- Age
- 8mo ago

YOKUSHI 2 Pcs Bubu and Dudu Cute Keychains Magnetic Matching Couples Stuff Key Chains for Women Backpacks Boyfriend Girlfriend Valentines Day Gifts
- Price
- £5.36
- Rating
- 4.4/5
- Reviews
- 262
- Age
- 9mo ago

60 Pcs Keyring Making Kit 30Pcs Key Rings and 30Pcs Lobster Clasps Stainless Steel Metal Keychain Clip with Plastic Box for Jewellery Making DIY Craft
- Price
- £3.71
- Rating
- 4.4/5
- Reviews
- 53
- Age
- 11mo ago

ZOONAI Cute Bunny Plush Keychain for Backpack 3.5 Inch Mini Rabbit Bag Purse Charm Decoration for Women Girls (Gray Pink)
- Price
- £5.88
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
64
Est. top-5 brand share
63%
Top 20: 100%
Est. top-5 click share
62%
Top 20: 95%
Open market
32%
- Tizee23%
- Rainbow Designs16%
- wisdompro10%
- YHYZ9%
- BRAVESHINE6%
- JOLCEEY4%
Demand
Key Rings for Crafting search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 5.4×
Search terms
Top Key Rings for Crafting search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cute keychain97K/yr
- keychain cute52K/yr
- key chains for men44K/yr
- keyring chain30K/yr
- key rings for crafting28K/yr
- cute keychains25K/yr
- keyrings for crafts13K/yr
- key chains for craft19K/yr
- cute keyrings16K/yr
- keychains cute13K/yr
Reviews and returns
What reviews say buyers love and hate about Key Rings for Crafting
We read the reviews and the return reasons for every product selling here.
“The lobster claw is slightly smaller than I thought it would be”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Key Rings for Crafting questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









