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jujutsu kaisen merch

Skip it

Soft demand (-27.2% this quarter) — this niche doesn't clear our bar today.

Market size 27Growth 11Conversion 14Competition 52Returns 98Price range 65Avg price 43Brand share 29Review moat 84Quality gap 33

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Review moat

Great312.23

avg incumbent reviews — the moat a new listing must climb

Price range

Good£3.01–£36.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay£11.10

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Market size

Okay£113K

£113K/yr · 880K searches

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-27.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, jujutsu kaisen merch is a £113K/yr Amazon United Kingdom market (880K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 40/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

jujutsu kaisen merch market data

Units sold / yr
8K–10K
avg 100–250/product
Revenue / yr
£89K–£111K
units × avg price
Conversion rate
1.2%
Avg BSR
#484
Page quality
0%
Prime
83%
Sponsored
83%
Out of stock
8.6%
Avg brand age
32 months
Avg seller age
183 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

67

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

54%

Top 20: 90%

Open market

10%

  • Get Trend64%
  • Funko12%
  • Weeb Keychains6%
  • Zhongkaihua3%
  • Xinchangda3%
  • TUBBZ2%
  • Open — no brand owns it (9 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -27.2% search growth over the last 90 days.
25K15KHoliday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 3.7×

Top jujutsu kaisen merch search terms

  • jujutsu kaisen517K/yr
  • jjk299K/yr
  • jjk merch24K/yr
  • jujutsu kaisen merch33K/yr
  • jujitsu kaisen7K/yr
All search terms

Top jujutsu kaisen merch products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£6K10%£11K15%£17K20%£23K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about jujutsu kaisen merch

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall29%

“Great quality product for fans of all ages”

Collectibles14%

“So it's a great collectable”

Size-Overall10%

“Perfect fit”

Value For Money10%

“Great value”

Print Quality7%

“Print on the front is really good”

Advertised Vs Actual Product6%

“As expected”

Gifting Purpose5%

“Bought this as a present for my son for Christmas it was instantly a hit he loves Jujutsu kaisen”

Durability4%

“Good quality and durable”

Machine Wash Suitability2%

“Great produce son wears them nearly as soon as he can or out the washing machine”

Soft Feel2%

“Soft fabric”

What buyers complain about

Quality-Overall18%

“Poor quality”

Value For Money18%

“Could be a little cheaper with the way its been made”

Size-Overall14%

“His stand was not the right size for him”

Durability11%

“It broke in the first day”

Product Condition7%

“found the inside bag was 100% already opened. and presumably returned”

Advertised Vs Actual Product7%

“its absolutely not what its advertised as”

Adhesion/Stickiness4%

“does not clip on”

Stitch/Finish/Polish4%

“terrible stitching and loose threads all over the place”

Strength4%

“wouldnt go back on very flimsy for the cost”

Defective Material/Parts4%

“the body parts are not staying on”

Top return reasons

Defective Material/Parts21%
Size-Overall14%
Gifting Purpose13%
Quality-Overall9%
Advertised Vs Actual Product8%
Value For Money6%
Product Condition6%
Stitch/Finish/Polish6%
Functionality-Overall5%
Grip4%

Common questions

Is jujutsu kaisen merch profitable to sell on Amazon United Kingdom?
The niche generates £113K/yr across 30 tracked products. 0 of 14 products launched in the last 360 days are still selling. 90-day search growth is -27.2%. Flapen's verdict: Skip it (40/100).
How competitive is the jujutsu kaisen merch niche?
15 brands and 67 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in jujutsu kaisen merch?
Top complaints mined from reviews: Quality-Overall, Value For Money, Size-Overall. The return rate is 0.5%.
When does demand for jujutsu kaisen merch peak?
Demand peaks in Jan–Feb–Dec; the busiest month runs 3.7× the quietest.
What does it cost to enter the jujutsu kaisen merch niche?
Listings span £3.01–£36.82; the average listing price is £11.10 (sweet spot $15–$100). The average incumbent carries 312 reviews — the moat a new listing must climb.