Jewellery Stand
MaybeReturns run at only 1.2% of orders. But demand is soft, at -13.9% this quarter, so Jewellery Stand is a Maybe.
- Flapen Score
- 53 / 100Top 30% of 2,461 Fashion niches · +5 vs the category median of 4853
- Market size
- £365K/yr1.0M searches / yr
- 90-day growth
- -13.9%search demand this quarter
- Competition
- 50%top-5 click share · 17 brands · 26 sellers
Flapen Score
Jewellery Stand against its category
The dotted line is the Fashion average. Past it, Jewellery Stand is stronger. Inside it, weaker.
Market
The Jewellery Stand market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Jewellery Stand 1.0M times last year and spent an estimated £365K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
2.4% of searches ended in a purchase last week.
Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £365K a year.
- Searches, last 12 months
- 1.0M
- Growth, 90 days vs prior 90
- -13.9%
- Conversion, latest week
- 2.4%
- Market size, estimated
- £365Ka year
- Peak month
- December2.6× the quietest month
- Top search term
- jewellery stand444K searches a year
02 · Price
A sale here is worth £15.06.
Listings sell for £15.06 on average, from £4.27 to £73.68. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At £15.06 that is £15K to £19K a year per listing.
- Average price
- £15.06inside the $15 to $100 sweet spot
- Price range
- £4.27–£73.68
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £15K–£19K
- Returns
- 1.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #343 within Shoe, Jewellery & Watch Accessories. It carries 932 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #343in Shoe, Jewellery & Watch Accessories
- Average rating
- 4.36 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 932per listing
- Listings tracked
- 28
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Jewellery Stand products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
SONGMICS Jewellery Stand Jewellery Organiser Jewellery Display Stand with Metal Frame and Velvet Tray Earring Bracelet Holder Necklace Stand for Studs Rings Gift Idea Gold Colour JJS021A01
- Price
- £9.66
- Rating
- 4.6/5
- Reviews
- 2,381
- Age
- 3y ago
Josmimic Necklace Holder jewellery Stand Organizer for Necklaces and Bracelets Metal Display Stand Gift for Women Ideal for Home Bedroom or Vanity Gold
- Price
- £8.03
- Rating
- 4.4/5
- Reviews
- 304
- Age
- 1y ago
SONGMICS GISELLA Collection - Jewellery Box Organiser 360 Rotating Vertical Jewellery Display Case with 5 Drawers Glass Window Spacious Open Design Great Gift Cloud White JBC170W01
- Price
- £29.29
- Rating
- 4.7/5
- Reviews
- 1,638
- Age
- 3y ago
BELLE VOUS Black Rotating Jewellery Stand - Jewellery Display Stand for Necklace Storage/Earring Storage - Necklace Stand Jewellery Holder Tower Rack
- Price
- £8.88
- Rating
- 4.2/5
- Reviews
- 3,181
- Age
- 7y ago
Josmimic Gold Necklace Holder Organizer Modern Metal Jewellery Tree for Hanging Necklaces and Bracelets Minimalist Countertop Jewellery Stand T Shape
- Price
- £8.17
- Rating
- 4.4/5
- Reviews
- 259
- Age
- 1y ago
Trending
90-day click momentum
SONGMICS Bracelet Holder Stand Jewellery Display Stand Jewellery Organiser with 2 Tiers and Velvet Tray Earring Organiser Removable Ring Holder Cream White and Pale Gold JJS046W101
- Price
- £10.59
- Rating
- 4.5/5
- Reviews
- 461
- Age
- 3mo ago
SONGMICS 6 LEDs Mirror Jewellery Cabinet 360 Swivel Jewellery Storage Organiser Lockable Free-Standing Frameless Full-Length Mirror with Storage White Surface Greige Lining JJC007W02
- Price
- £73.68
- Rating
- 4.6/5
- Reviews
- 3,093
- Age
- 2y ago
SONGMICS Jewellery Stand Jewellery Organiser Jewellery Display Stand Metal Frame Velvet Tray Earring Bracelet Necklace Holder for Studs Rings Gift Idea Pale Gold JJS028A01
- Price
- £12.69
- Rating
- 4.6/5
- Reviews
- 2,381
- Age
- 1y ago
Lolalet Necklace Organizer Box Jewellery Storage Boxes with Clear Lid for Necklaces Tangle-Free Necklace Display Case for Women Girls -White 2-Layer
- Price
- £22.35
- Rating
- 4.8/5
- Reviews
- 473
- Age
- 11mo ago
Necklace Display Bust 1 Pcs Velvet Necklace Display Stand Jewellery Display Stand for Selling Black Velvet Necklace Display for Sale Necklace Stand Holder for Necklaces Earrings Jewellery
- Price
- £4.27
- Rating
- 3.8/5
- Reviews
- 29
- Age
- 1y ago
Newest
by launch dateSONGMICS Bracelet Holder Stand Jewellery Display Stand Jewellery Organiser with 2 Tiers and Velvet Tray Earring Organiser Removable Ring Holder Cream White and Pale Gold JJS046W101
- Price
- £10.59
- Rating
- 4.5/5
- Reviews
- 461
- Age
- 3mo ago
Lolalet Necklace Organizer Box Jewellery Storage Boxes with Clear Lid for Necklaces Tangle-Free Necklace Display Case for Women Girls -White 2-Layer
- Price
- £22.35
- Rating
- 4.8/5
- Reviews
- 473
- Age
- 11mo ago
T Shape Necklace Stand Jewellery Holder Organizer Display Jewelry Organiser Necklaces Earring Storage T-Bar Hanging Pendant Rack with Marble Pattern Tray for Bracelets Rings Watches Keys (Black)
- Price
- £6.67
- Rating
- 4.0/5
- Reviews
- 16
- Age
- 1y ago
BOBOZHONG Jewellery Organiser Stand - Metal T-Bar Necklace Display Stand with Marble Pattern Tray Gold & Black Jewelry Holder for Necklaces Bracelets Earrings Rings - Hanging Organizer Gold+White
- Price
- £4.89
- Rating
- 4.1/5
- Reviews
- 20
- Age
- 1y ago
SONGMICS Bracelet Holder Stand Jewellery Display Stand Jewellery Organiser with 3 Tiers and Velvet Tray Removable Ring Holder Cloud White and Camel Brown JJS027A01
- Price
- £11.59
- Rating
- 4.5/5
- Reviews
- 461
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
26
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
50%
Top 20: 89%
Open market
18%
- SONGMICS38%
- Josmimic31%
- BELLE VOUS5%
- ProCase3%
- Lolalet3%
- BYHLYH3%
- Open — no brand owns it (11 brands, 18%)
Demand
Jewellery Stand search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Jewellery Stand search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- jewellery stand444K/yr
- necklace stand166K/yr
- necklace holder82K/yr
- jewelry stand56K/yr
- jewellery display30K/yr
- jewellery holder38K/yr
- jewellery display stand26K/yr
- necklace organiser20K/yr
- jewellery tree24K/yr
- necklace holder stand16K/yr
Reviews and returns
What reviews say buyers love and hate about Jewellery Stand
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
a little flimsy
Not sturdy
a bit wobbly and fragile
Poor quality control at the factory most likely
Looks cheap
Poor quality
Only 4 stars as it arrived damaged which I didnt notice until fully assembled which was frustrating
I thought I was going to have to build or assemble atleast one thing
its very poor in its assembly
The only tiny niggle I have is that the internal mirror with light is too short for me at 5'11
Shes a lot bigger than you think
not as big as I expected
The door can be a bit heavy to open
Incredibly heavy to move - wasn't impressed the delivery driver just dumped it outside without telling us
Very heavy and ideally needs two people to assemble due to its weight and a few fiddly bits
Love
Great quality and super easy to assemble
good quality and very easy and quick to build
Excellent product
Assembly was simple
Was easy to put together
Very easy to assemble
Impressive storage
plenty of storage
Great mirror with storage too
Good value for money
Good for the price
Worth buying it
great size
Easy to fit
Fits all of my jewellery
Return
1.2% Return rate 42% Fixable by listing
The only tiny niggle I have is that the internal mirror with light is too short for me at 5'11
Shes a lot bigger than you think
not as big as I expected
Poor quality control at the factory most likely
Looks cheap
Poor quality
a little flimsy
Not sturdy
a bit wobbly and fragile
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Jewellery Stand questions
Answered from the same tracked data.