jersey
Worth a lookShows a thin review moat (23 avg reviews), but a small market ($14K/yr) keeps it on the watch list.
Review moat
Incredible22.77avg incumbent reviews — the moat a new listing must climb
Competition
Great27%top-5 click share — an open shelf
Price range
Great£2.90–£74.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+47.2%90-day search growth — must beat 0% to launch
Avg price
Good£13.05avg listing price — sweet spot $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Returns
Bad5.9%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad£14K£14K/yr · 214K searches
According to Flapen's Amazon United Kingdom niche tracking, jersey is a £14K/yr Amazon United Kingdom market (214K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 51/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
jersey market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- £10K–£13K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #1,090
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 90%
- Out of stock
- 7.0%
- Avg brand age
- 36 months
- Avg seller age
- 183 days
Competition & brand share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.Brands
19 rising
Sellers
26
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
27%
Top 20: 57%
Open market
16%
- Zidoley27%
- GORGLITTER18%
- Zaitun15%
- Lang Horn9%
- Nicoxijia8%
- Navneet7%
- Open — no brand owns it (13 brands, 16%)
Demand & seasonality
Weekly Amazon search volume, last 52 weeks — +47.2% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 3.4×
Top jersey search terms
- jersey73K/yr
- jersey tops for women47K/yr
- red jersey8K/yr
- jersey top12K/yr
- womens jersey tops7K/yr
- jerseys7K/yr
- jersey shirt7K/yr
- billie eilish jersey4K/yr
- football jersey women5K/yr
- black jersey5K/yr
Top jersey products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Number Summer Varsity Top (UK Alpha S Regular Regular)
Zidoley£7.853.6★18 rev
Lang Horn Womens Basketball Graphic Tshirts Summer Short Sleeve V Neck Number Print Loose Tops Oversized Jersey Pullover Shirt Streetwear XL RBlue
Lang Horn£12.733.5★14 rev
Zaitun Mens Jersey Y2k Graphic Fashion T-Shirts Oversized V Neck Tshirt Casual Short Sleeve Tee Summer Tops for Daily Wear Black
Zaitun£12.854.8★46 rev
Zaitun Mens Jersey Y2k Graphic Fashion T-Shirts Oversized V Neck Tshirt Casual Short Sleeve Tee Summer Tops for Daily Wear White
Zaitun£12.684.8★46 rev
Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Summer Varsity Top (UK Alpha M Regular Regular Green)
Zidoley£7.934.2★22 rev
Newest
by launch date
HAWILAND Mens Mesh Short Sleeve V Neck Jersey Tops Graphic Basketball Football Oversized Tee T Shirt Black Medium
HAWILAND£12.7613 rev
Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Number Summer Varsity Top (UK Alpha S Regular Regular)
Zidoley£7.8518 rev
Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Going Out Summer Varsity Top (UK Alpha L Regular Regular)
Zidoley£7.8811 rev
Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Number Summer Varsity Top (UK Alpha XL Regular Regular)
Zidoley£7.8318 rev
Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Going Out Summer Varsity Top (UK Alpha S Regular Regular)
Zidoley£7.7811 rev
Trending
90-day click momentum
Nike Mens ENT Dri-Fit SS Stadium Home Jersey White/Speed Red/Obsidian/Obsid M
NIKE£74.064.4★
HAWILAND Mens Mesh Short Sleeve V Neck Jersey Tops Graphic Basketball Football Oversized Tee T Shirt Black Medium
HAWILAND£12.764.5★
Zaitun Mens Jersey Y2k Graphic Fashion T-Shirts Oversized V Neck Tshirt Casual Short Sleeve Tee Summer Tops for Daily Wear White
Zaitun£12.684.8★
Zaitun Mens Jersey Y2k Graphic Fashion T-Shirts Oversized V Neck Tshirt Casual Short Sleeve Tee Summer Tops for Daily Wear Black
Zaitun£12.854.8★
Zidoley Jersey Tops for Women y2k Fashion Ladies Oversized t Shirts V Neck Sports American Football/Baseball Jersey Going Out Summer Varsity Top (UK Alpha L Regular Regular)
Zidoley£7.884.1★
What buyers say about jersey
What buyers praise and complain about, mined from review topics.What buyers love
“Sizing is accurate”
“Good quality oversized tshirt”
“Ah well, theyre cheap”
“breathable”
“was so comfortable”
“The material is comfortable”
“is easy to wash”
“Good Gift”
“Bright design”
“Great quality lightweight top”
What buyers complain about
“size up”
“Cheap material”
“Not the colour as described”
“really needed a bit more length to feel comfortable”
“The one thing that struck me about this shirt was how thin it was”
“Wrong size description”
“Terrible quality”
“not the true jersey type thats breathable with tiny holes”
“Also, it wrinkles easily after sitting”
Top return reasons
Common questions
- Is jersey profitable to sell on Amazon United Kingdom?
- The niche generates £14K/yr across 93 tracked products. 1 of 37 products launched in the last 360 days are still selling. 90-day search growth is +47.2%. Flapen's verdict: Worth a look (51/100).
- How competitive is the jersey niche?
- 19 brands and 26 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in jersey?
- Top complaints mined from reviews: Size-Overall, Material Quality, Color. The return rate is 5.9% — above our launch gate.
- When does demand for jersey peak?
- Demand peaks in Jul–Aug; the busiest month runs 3.4× the quietest.
- What does it cost to enter the jersey niche?
- Listings span £2.90–£74.06; the average listing price is £13.05 (sweet spot $15–$100). The average incumbent carries 23 reviews — the moat a new listing must climb.